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Marketing for Cultural Organizations presents traditional marketing theory with a focus on the aspects most relevant to arts or cultural;
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Marketing for Cultural Organizations presents traditional marketing theory with a focus on the aspects most relevant to arts or cultural;
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MARKETING INFORMATIESYSTEMEN 3E is een boek van Hummel Rien;
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Help your nonprofit organization keep up with the competition!As the competition for funding among nonprofit organizations becomes more;
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Written for an undergraduate audience, but also successfully used in post-graduate courses, this concise text covers the essential concepts;
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A practical guide for developing and writing a strategic marketing plan for health and human service organizations, this comprehensive;
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reveal sources of managerial and cultural tension that can occur while trying to implement customer-oriented business processes at a marketing;
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. With dozens of examples from the UK, US and elsewhere, this book will be essential reading for those who work in cultural organisations as they;
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As with any business, economic, financial, and marketing management for sports organizations is critical for attracting, retaining, and;
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Rendement - Economische begrippen/Handel en marketing CCA 01.3/1 Leerboek 3e druk is een boek van P.F. Oostveen uitgegeven;
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Nonprofit Marketing: Marketing Management for Charitable and Nongovernmental Organizations is a conceptually strong text that gives;
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can lead to a successful organization for years to come. The second edition of Marketing for Nonprofit Organizations provides various;
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Modern Competitive Strategy, 3e, by Gordon Walker, provides a concise, rigorous, and broad synthesis of the theory and empirics of the;
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This book is suitable for any undergraduate or postgraduate student taking a course in relationship marketing. Relationship Marketing;
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In Successful Marketing Strategies for Nonprofit Organizations, Second Edition, nonprofit marketing guru Barry J. McLeish shares everything he's learned;
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methods Cross-cultural Marketing offers a new, more complex and sophisticated approach to the important challenges for existing marketing;
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One of the most challenging obstacles for many businesses in successfully reaching a global market stems from cultural and language;
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approach, this book also provides food for thought for academics dealing with managerial and marketing aspects in the field of cultural heritage;
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selection of the products included aeo The cases are of ideal length for a two--hour seminar or lecture discussion aeo Small and not--for--profit;
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The need for a more conscious, focused and proactive approach to the management of health-care organizations has increased substantially;
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Social marketing has become an indispensable tool for all types of organizations worldwide. This book presents high-quality cases on the;
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This much needed text offers an authoritative introduction to strategic marketing and presents a wealth of ideas for gaining the;
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methods and tools available to sports organizations, and offers practical, step-by-step advice for sports organizations in the use of relationship;
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methods and tools available to sports organizations, and offers practical, step-by-step advice for sports organizations in the use of relationship;
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International Marketing: Winning in the New Global Economy introduces students to scholarship and insight that are critical for the success;
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This is a guide to Recession marketing for small and large organizations. It will help: - Craft a strategy to help the business thrive in a;
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