real luxury how luxury brands can create value for the long term online kopen

Ben je op zoek naar real luxury how luxury brands can create value for the long term? Bekijk onze boeken selectie en zie direct bij welke webshop je real luxury how luxury brands can create value for the long term online kan kopen. Ga je voor een ebook of paperback van real luxury how luxury brands can create value for the long term. Zoek ook naar accesoires voor real luxury how luxury brands can create value for the long term. Zo ben je er helemaal klaar voor. Ontdek ook andere producten en koop vandaag nog je real luxury how luxury brands can create value for the long term met korting of in de aanbieding. Alles voor veel leesplezier!

Real Luxury: How Luxury Brands Can Create Value for the Long Term

Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the;

Vergelijkbare producten zoals Real Luxury: How Luxury Brands Can Create Value for the Long Term

Kapferer on Luxury

This book addresses the No 1 challenge of all major luxury brands today: How can these brands pursue their growth yet remain luxury? How do;

Vergelijkbare producten zoals Kapferer on Luxury

Kapferer on Luxury

This book addresses the No 1 challenge of all major luxury brands today: How can these brands pursue their growth yet remain luxury? How do;

Vergelijkbare producten zoals Kapferer on Luxury

Luxury Wine Marketing: The art and science of luxury wine branding

from around the world. Yet little has been written about the world of luxury wine marketing, explaining how a wine brand can enter that special;

Vergelijkbare producten zoals Luxury Wine Marketing: The art and science of luxury wine branding

Luxury Selling

Srun shows how the psychology of luxury brands truly plays into high value customer motivations and unlocks the potential to understand;

Vergelijkbare producten zoals Luxury Selling

Luxury Selling

Srun shows how the psychology of luxury brands truly plays into high value customer motivations and unlocks the potential to understand;

Vergelijkbare producten zoals Luxury Selling

New Luxury Consumer Behavior and the Phenomenon of Trading Up

. Detailed management implications in the end illustrate how luxury brands can successfully confront these changes. Secondary research helps to;

Vergelijkbare producten zoals New Luxury Consumer Behavior and the Phenomenon of Trading Up

Sustainability in Luxury Fashion Business

highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands. The book is a;

Vergelijkbare producten zoals Sustainability in Luxury Fashion Business

Sustainability in Luxury Fashion Business

highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands. The book is a;

Vergelijkbare producten zoals Sustainability in Luxury Fashion Business

Sustainable Luxury Brands

This book counteracts the claim that luxury and sustainability are conflicting concepts, and contends that they can successfully co-exist;

Vergelijkbare producten zoals Sustainable Luxury Brands

Global Marketing Strategies for the Promotion of Luxury Goods

Vast markets for high-symbolic-value goods serve as an expansive worldwide arena where luxury brands and products compete for consumer;

Vergelijkbare producten zoals Global Marketing Strategies for the Promotion of Luxury Goods

New Perspectives in Luxury Branding

building of luxury brands- The effect of the consumption of counterfeit luxury goods on identity- The value of brand extension as a strategy;

Vergelijkbare producten zoals New Perspectives in Luxury Branding

Luxury Retail and Digital Management

young and they are digital natives. How can luxury brands that have built themselves as pure physical players adapt their business model and;

Vergelijkbare producten zoals Luxury Retail and Digital Management

The Luxury Strategy

luxury branding, The Luxury Strategy provides the first rigorous blueprint for the effective management of luxury brands and companies at the;

Vergelijkbare producten zoals The Luxury Strategy

Designing Luxury Brands

This book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces;

Vergelijkbare producten zoals Designing Luxury Brands

The Ghost of Luxury

recommends their ultra-modern replacement. This book is an ultimate read for brands, yet to decipher the magical spells mastered by mature luxury;

Vergelijkbare producten zoals The Ghost of Luxury

Chinese Local New Luxury Brands in a Digitally Empowered Era

tools and case study, the book concludes the internal mechanism and theoretical support for China to cultivate new local luxury brands. It;

Vergelijkbare producten zoals Chinese Local New Luxury Brands in a Digitally Empowered Era

Chinese Local New Luxury Brands in a Digitally Empowered Era

tools and case study, the book concludes the internal mechanism and theoretical support for China to cultivate new local luxury brands. It;

Vergelijkbare producten zoals Chinese Local New Luxury Brands in a Digitally Empowered Era

Inside Luxury: The Growth and Future of the Luxury Industry

, repositioning and targeting new/emerging markets. This book, written by an experienced practitioner in the sector, examines how luxury has grown and;

Vergelijkbare producten zoals Inside Luxury: The Growth and Future of the Luxury Industry

Developing Successful Global Strategies for Marketing Luxury Brands

is for luxury companies to overcome the residual corporate social responsibility perspective to embrace a real integration of environmental;

Vergelijkbare producten zoals Developing Successful Global Strategies for Marketing Luxury Brands

The Value of Luxury

products, and how different generations understand value. A comprehensive overview of consumer perceptions of luxury, this book is a must-read for;

Vergelijkbare producten zoals The Value of Luxury

The Value of Luxury

products, and how different generations understand value. A comprehensive overview of consumer perceptions of luxury, this book is a must-read for;

Vergelijkbare producten zoals The Value of Luxury

Luxury Brands In Emerging Markets

of luxury brands. It sets out to decode the luxury markets in the primary emerging markets (BRICs) and provide a rich resume of the key factors that;

Vergelijkbare producten zoals Luxury Brands In Emerging Markets

Selling the Luxury Experience

downturn, it is essential for brands to understand the luxury consumer. In addition it is absolutely necessary for luxury brands to adapt to the;

Vergelijkbare producten zoals Selling the Luxury Experience

International Luxury Brand Strategy

reference for anyone who wants to learn more about luxury brand management and to better understand how the international market has evolved and how;

Vergelijkbare producten zoals International Luxury Brand Strategy

International Luxury Brand Strategy

reference for anyone who wants to learn more about luxury brand management and to better understand how the international market has evolved and how;

Vergelijkbare producten zoals International Luxury Brand Strategy

Building Consumer-Brand Relationship in Luxury Brand Management

experiences for the consumers. This evolution creates challenges for luxury brands and for the managers of luxury brands. Building Consumer-Brand;

Vergelijkbare producten zoals Building Consumer-Brand Relationship in Luxury Brand Management