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Insights, Innovation, and Analytics for Optimal Customer Engagement

Engaging customers has become an effective strategy of marketers for improving customer-brand relationships as customer engagement is a;

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Insights, Innovation, and Analytics for Optimal Customer Engagement

Engaging customers has become an effective strategy of marketers for improving customer-brand relationships as customer engagement is a;

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Customer Insights

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Customer Insights mit Archetypen

Jedes Unternehmen moechte seine Kunden bestmoeglich verstehen und jagt nach Customer Insights, um motivationale Barrieren und Verstarker;

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Crafting Customer Experience Strategy

When analysing customer experience, there is often a disconnect in the kind of customer experience senior leadership believes their;

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The World of Customer Service

Master the exceptional customer service skills that are most important in all types of organizations today with the powerful, practical;

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The role of customer insights within the German retail context. How can grocery discounters' performance be improved in the German retailer industry?

The Role of Customer Insights Within the German Retail Context. How Can Grocery Discounters' Performance Be Improved in the German Retailer;

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Customer Service Skills for Success

Customer Service, 4/e by Lucas features how-to topics for the customer service professional. It covers the concepts and skills needed for;

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The Machine Age of Customer Insight

We are living in a new machine age offering unique opportunities, particularly for generating customer insights, which is radically;

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Fast-Track Your Business

In Fast-Track Your Business, author Laura Patterson offers step-by-step guidance for acquiring customer insights, creating customer-centric;

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The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value

2019 AXIOM BUSINESS BOOK AWARD WINNER Featured in Forbes, NPR's Marketplace, and a Google Talk, The Customer Centricity Playbook offers;

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Customer Insight Strategies

In a noisy, fast-paced marketing world, customer insight holds the key to creating memorable, purpose-driven marketing. This book shows;

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Customer Insight Strategies

In a noisy, fast-paced marketing world, customer insight holds the key to creating memorable, purpose-driven marketing. This book shows;

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The Customer Centricity Playbook

2019 AXIOM BUSINESS BOOK AWARD WINNER Featured in Forbes, NPR's Marketplace, and a Google Talk, The Customer Centricity Playbook offers;

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Listen Up!

There's one voice that matters more than any other: the voice of the customer. Learn how to fully understand the number one source of your;

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Handbook on Customer Centricity

amount of theory and practical implications on how to infuse customer centricity into an organization by making systematic changes to;

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The Outside-In Corporation

Drawing on insights from Dell, FedEx and eBay, a leading business innovator shows you how to transform your company, putting customer needs;

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The Psychology of Customer Care

This book breaks new ground on customer care. Drawing on the author's international experience and research, it provides new insights into;

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The Psychology of Customer Care

This book breaks new ground on customer care. Drawing on the author's international experience and research, it provides new insights into;

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Customer Service Essentials

Customer Service Essentials is a must-read and a definitive source of information on effective management of customer service in Africa and;

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Customer Service Essentials

Customer Service Essentials is a must-read and a definitive source of information on effective management of customer service in Africa and;

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The Reign of the Customer

strengthen customer loyalty by improving the customer experience. The two most important qualities that consumers look for are convenience and;

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The Reign of the Customer

strengthen customer loyalty by improving the customer experience. The two most important qualities that consumers look for are convenience and;

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Lean Customer Development Building Products Your Customers Will Buy

through customer development research-before you waste months and millions on a product or service that no one needs or wants. With a;

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Customer Service Management in Africa

Customer Service Management in Africa: A Strategic and Operational Perspective (978-0-367-14337-4, K410515) Customer Service;

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Driving Customer Equity

Services will dominate our GNP in the new millennium, and in the service economy the customer is king. Brands will continue to be important;

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Customer Value Creation Behavior

We all live in a service-based economy right now, and the role of customers has changed from passive buyers to active value creators;

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