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Handbook on Customer Centricity

amount of theory and practical implications on how to infuse customer centricity into an organization by making systematic changes to;

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Winning Customer Centricity

(one for each week of the year), this book accompanies you on your journey to increased customer centricity. Its unique approach enables you to;

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Winning Customer Centricity

(one for each week of the year), this book accompanies you on your journey to increased customer centricity. Its unique approach enables you to;

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Customer Centricity

. In a new preface and afterword to Customer Centricity, Fader reflects on how the landscape has changed over nearly a decade since he first;

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The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value

2019 AXIOM BUSINESS BOOK AWARD WINNER Featured in Forbes, NPR's Marketplace, and a Google Talk, The Customer Centricity Playbook offers;

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Using Information to Develop a Culture of Customer Centricity

Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information;

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The Customer Centricity Playbook

2019 AXIOM BUSINESS BOOK AWARD WINNER Featured in Forbes, NPR's Marketplace, and a Google Talk, The Customer Centricity Playbook offers;

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Breaking Through 2Nd Edition

Customer centricity is fundamental to business growth and ongoing success. Most executives appreciate the importance of it yet don't know;

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Authentic Customer Centricity

success. This new blueprint entails a systematic and integrated journey towards customer centricity. In this book, Dr. Zafer has provided a;

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Authentic Customer Centricity (Hc)

success. This new blueprint entails a systematic and integrated journey towards customer centricity. In this book, Dr. Zafer has provided a;

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Customer-Centric Project Management

-centricity towards customer-centricity and projects are just as much a part of that change. Projects must deliver value; projects must involve;

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Customer-Centric Project Management

-centricity towards customer-centricity and projects are just as much a part of that change. Projects must deliver value; projects must involve;

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Competitive Advantage of Customer Centricity

This book presents strategies that put the customer at the center of an enterprise. It elaborates on the reasons for viewing customers as;

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The Power of Customer Experience

, Martin Newman presents clear data that proves the direct link between customer-centricity with profit and shareholder value. Drawing on examples;

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The Power of Customer Experience

, Martin Newman presents clear data that proves the direct link between customer-centricity with profit and shareholder value. Drawing on examples;

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Journey To Centricity

A timely roadmap for leaders to transform outdated business practices into truly customer-centric companies of the future. Improve customer;

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The Customer-Centric You

One of the world's leading experts in the new discipline of 'customer-centricity' explains how it works - and shows how it can;

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Customer Relationship Marketing

'Put this on your bookshelf and in your classroom! This is a comprehensive guide to understanding and managing customer relationships from;

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Customer Relationship Marketing

'Put this on your bookshelf and in your classroom! This is a comprehensive guide to understanding and managing customer relationships from;

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Customer in the Boardroom?

market and obsessively competitor-centred approaches. Customer in the Boardroom? highlights the need for companies to embed customer centricity;

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The Palgrave Handbook of Managing Continuous Business Transformation

linking customers with the businesses from which they buy. Structured into four parts; transformational shifts, achieving customer centricity;

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Kundenzentriertes Markenmanagement

, die Customer Experience und die Customer Centricity in Frage gestellt. Das Buch beantwortet die zentralen Fragestellungen des Zusammenspiels von;

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Customer Centricity

challenges for many organizations. Could the persistent challenges be based on the fact that different customer management constructs have been;

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Handbook of Research on Customer Equity in Marketing

assembly of the best thinkers on this topic will give the reader a deeper understanding of the key elements of customer equity and valuable;

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Customer Centricity

, firmly establishing itself on the world business map. Today, it has over 170,000 employees worldwide and in 2014 the company generated a;

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