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-, Strategic- and Global) literature, which is the basic knowledge for companies who have or planning to establish an account management system. It;
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"Today's strategic, key and global account management professionals owe thanks to a small community of academic researchers who, over the;
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While the concept of Global Account Management (GAM) is not new, there are numerous differences, both subtle and overt, between it and the;
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clarifying figures. Special chapters are devoted to partnering with key accounts and in-depth information on global key account management, an;
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This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and;
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Implementing Key Account Management is a highly practical handbook that guides readers through the realities of rolling out a functional;
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financially secure? Or are they the ones that shout the loudest? Key Account Management puts forward a straightforward and effective planning;
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financially secure? Or are they the ones that shout the loudest? Key Account Management puts forward a straightforward and effective planning;
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The Short Introduction to Strategic Management provides an authoritative yet accessible account of strategic management and its;
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The Short Introduction to Strategic Management provides an authoritative yet accessible account of strategic management and its;
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carefully selected group of key accounts. This is a genuinely strategic activity that goes well beyond sales management and the simplistic use;
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carefully selected group of key accounts. This is a genuinely strategic activity that goes well beyond sales management and the simplistic use;
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management, their most common response is to launch a formal global account management initiative. Done well this is powerful and effective; however;
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Key Account Management is a highly practical book with a unique yet simple planning methodology for identifying, obtaining, retaining and;
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Global Account Management explains the significant challenges of establishing a global account strategy and guides you through the process;
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account management. He presents a comprehensive, but easy-to-handle decision-making model that supports the decision on the most efficient key;
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This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field;
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Excellence in Key Account Management is een boek van Christian Belz;
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Wat is het belang van key-account management voor uw organisatie? Hoe selecteren we eigenlijk key-accounts? Hoe ontwikkelen we key-relaties;
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Malcolm McDonald on Key Account Management explores the challenges of winning, retaining and developing key accounts. Key accounts are;
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focus on the design of planning and control systems Considers key techniques of strategic management Uses management accounting techniques for;
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In most businesses, 80% of the revenue comes from 20% of the customers. Management of these key accounts demands discipline, direction, and;
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compensation, performance appraisal, strategic integration, and employee relations. Shen and Edwards give a detailed account of the international;
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compensation, performance appraisal, strategic integration, and employee relations. Shen and Edwards give a detailed account of the international;
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An international and cross-industry account of Global Talent Management, giving readers an overview of individuals as global talent;
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- and identifies opportunities for future research on global aspects of reputation and strategic management to inspire and strengthen this key;
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account management. New to this edition New case studies and practical exercises. Fully updated coverage of strategic selling;
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