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Once a Customer, Always a Customer

This third edition of a best-seller will make you view your organisation and customers in a new light. It shows beyond doubt that;

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Customer with a Capital C

Customer with a Capital C provides a unique insight into the workings of one of North America's foremost customer service organizations;

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Customer with a Capital C

Customer with a Capital C provides a unique insight into the workings of one of North America's foremost customer service organizations;

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A Guide to Customer Service Excellence

your customer asks. In these cases, using knowledge of their business, your job is to try to present alternatives (always a good idea in lieu;

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Customer Centricity

A powerful call to action, Customer Centricity upends some of our most fundamental beliefs about customer service, customer relationship;

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Perfect Phrases for Customer Service, Second Edition

THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIMEYou've heard it a million times: The customer is always right. But let's face it;

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Winning at Social Customer Care

brands to consumers, requiring a different way of thinking about customer engagement.Dan Gingiss has interviewed dozens of business;

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Marketing Management Essentials You Always Wanted to Know

Marketing is both detailed and vague, with many complexities. This book provides new managers and leaders with a foundation in the core;

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Designing the CustomerCentric Organization

offers today s business leaders a comprehensive customer centric organizational model that clearly shows how to put in place an infrastructure;

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Companies Don't Succeed - People Do!

This text features 100 positive and practical ideas that canbe put to work immediately to build a stronger, fitter and more profitable;

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Marketing Management Essentials You Always Wanted To Know (Second Edition)

Marketing is both detailed and vague, with many complexities. This book provides new managers and leaders with a foundation in the core;

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Customer Capitalism

can escape the traps of a traditional mindset and originate for the customer rather than the product. These entreprises transform classic;

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Managing the New Customer Relationship

. He considers CRM strategy and evolves it to recognize a new customer, one who is always connected, socially available and influential. The;

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Unleashing Excellence

A step-by-step guide to designing and implementing an amazing customer service culture In today's competitive business environment;

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Authentic Customer Centricity

This book offers a breakthrough formula for creating a sustainable customer centric organization, which forms the key to enduring business;

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Authentic Customer Centricity (Hc)

This book offers a breakthrough formula for creating a sustainable customer centric organization, which forms the key to enduring business;

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What's there in it for me?

In the early 1980s I heard that a customer always buys the benefit of a product. That made me interested, and I wanted to learn what a;

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Best Practices in Customer Service

... Best Practices in Customer Service is a one-stop resource designed to help anyone involved in customer service answer these questions and more;

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A Critique of the Customer Model of Higher Education

A Critique of the Customer Model of Higher Education is part of a public discussion as to why American higher education, once rated number;

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Listen Up!

undeniable lead over your competition. Listen Up!: How to Tune In to Customers and Turn Down the Noise teaches readers how to create a customer;

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Beyond Good, Beyond Great, To Legendary Customer Service

A customer service fanatic reveals what his successful battle with cancer taught him about YOUR customer service and how you can become a;

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Customer Experiences Affect Customer Loyalty

The study at hand investigates customer experiences at the American coffee company Starbucks and develops a new scale to measure customer;

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How Creating Customer Value Makes You a Great Executive

Customer value is an overused and misunderstood term. Chris Ross said, There's a strong argument for changing the term 'marketing' and;

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Statistical Methods in Customer Relationship Management

strategies throughout a customer s tenure with a firm. Furthermore, the book explores in detail CRM models for customer acquisition, customer;

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Customer Marketing Method

retaining a company¹s most valuable customers. Drawing upon more than ten years of testing, tryout, and implementation in hundreds of companies, CRM;

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Crafting Customer Experience Strategy

When analysing customer experience, there is often a disconnect in the kind of customer experience senior leadership believes their;

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Customer Relationship Management in Indian Banking Industry

Customer Relationship Management (CRM) in the Indian banking system is fundamental to building a customer-centric organization. CRM systems;

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