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Customer Life Time Value

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Essentials of Service Marketing

to personalize the offerings, enhance customer loyalty and increase customer life time value to the business. This book gives an explicit;

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Crafting Customer Value

Value demonstrates how companies can avoid commoditization by delivering superior customer value with product and service benefits. The author;

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Converting Customer Value

of future profits from customers, discounted to a present value. Tackling two hot topics in business - CRM and corporate value - and based on a;

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How Creating Customer Value Makes You a Great Executive

Customer value is an overused and misunderstood term. Chris Ross said, There's a strong argument for changing the term 'marketing' and;

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The Market Value Process

shareholders at the same time. The Market Value Process provides a groundbreaking, practical approach to linking customer and shareholder value in a;

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Internet Based Customer Value Management

Customer value management is a managerial approach in which customers are perceived as the company's asset, the value of which may be;

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Customer Value Creation Behavior

We all live in a service-based economy right now, and the role of customers has changed from passive buyers to active value creators;

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Customer Value Creation Behavior

We all live in a service-based economy right now, and the role of customers has changed from passive buyers to active value creators;

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Superior Customer Value

Superior Customer Value is a state-of-the-art guide to designing, implementing and evaluating a customer value strategy in service;

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Superior Customer Value

Superior Customer Value is a state-of-the-art guide to designing, implementing and evaluating a customer value strategy in service;

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Customer Value Management

Customer Value Management is een boek van Martin Stanger;

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Customer Equity

- and information-intensive economy of today. But how can an asset as intangible as customer value be measured? This timely book provides a;

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Customer Lifetime Value

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively;

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Customer Lifetime Value

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively;

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Customer Lifetime Value

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively;

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Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively changing;

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Messung und Prognose des Customer Lifetime Value

Messung Und Prognose Des Customer Lifetime Value is een boek van Lasse Walter;

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Voice Of The Customer

Customer Value-Based Products Voice of the Customer Capture and Analysis equips Six Sigma you with the skills needed to create and deploy;

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Subscription Marketing

skill set: customer value nurturing. Because in a business using subscriptions, you're just getting started when someone becomes a customer.

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Superior Customer Value In The New Economy

Great companies consistently meet and exceed customer desires. Superior Customer Value in the New Economy: Concepts and Cases, Second;

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Designing and Delivering Superior Customer Value

organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).;

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Designing and Delivering Superior Customer Value

organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).;

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Dollarizing Differentiation Value

the Introduction Pricing based on customer value is a pillar of modern marketing. This book proposes practical and real-life actions;

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Marketing

Customer Value Approach on Value Creating Process Management; Building a World-Class Pricing Capability: Where Does your Company Stack Up?; Channel;

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Customer Experiences Affect Customer Loyalty

value. Moreover, perceived wealth of the customer acts as a moderator and increases the positive effect of customer experience quality on;

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The Real-Time Revolution

win their loyalty. This book shows how it's done.Business survival requires valuing what customers value--and in our;

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