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Internet Based Customer Value Management

and shareholder value. This book also discusses the possibilities of internet-based customer value management and presents a model;

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Converting Customer Value

of future profits from customers, discounted to a present value. Tackling two hot topics in business - CRM and corporate value - and based on a;

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Customer Value Management

Customer Value Management is een boek van Martin Stanger;

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Business Market Management

draw on the authors' extensive management practice and academic research. The Second Edition makes it easier to teach and use value-based;

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Activity Based Management

important to understand both product- and customer-profitability. Activity Based Management (ABM) enables you to do this. This book explains the;

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Activity Based Management

important to understand both product- and customer-profitability. Activity Based Management (ABM) enables you to do this. This book explains the;

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Internet Strategy

delivering value and enabling growth. The book concentrates on how to create, execute and evolve a customer-centric strategy of any Internet-based;

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Superior Customer Value

, customer obsession, business models, segmentation and personalized marketing, customer experience management and customer journey mapping, value;

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Superior Customer Value

, customer obsession, business models, segmentation and personalized marketing, customer experience management and customer journey mapping, value;

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Speak to Influence

Based on a systematic progression with five processes - strategy development, value creation, channel and media integration, information;

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Dienstleistungscontrolling

wie z.B. Value Based Management, Performance Management von Intangible Assets, Qualitätscontrolling im Dienstleistungsbereich;

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How Creating Customer Value Makes You a Great Executive

, measuring customer value added, circle of promises, customer-centric circles, bill of rights, total customer value management. Remember, if you;

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Quality of Experience Engineering for Customer Added Value Services

customer experience management, addressing topics which are currently important, such as service-aware future Internet architecture for Quality;

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Unchained Value

has to reckon with in the shift from internal value chains to Internet-based value systems, and illuminates who wins and who loses when;

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Total Customer Value Management

realms and the understanding of Customer Value Management (CVM), and creates a new management concept, that of Total Customer Value Management;

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Customer Lifetime Value

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively;

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Customer Lifetime Value

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively;

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Customer Lifetime Value

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively;

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Capturing Customer Equity

equity management. A Network-Based Approach to Customer Equity Management This chapter, by Rene Algesheimer and Florian von Wangenheim;

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Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits

business's advantage. This valuable resource explores various practical approaches to the measurement and management of customer value that focus on;

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Subscription Marketing

skill set: customer value nurturing. Because in a business using subscriptions, you're just getting started when someone becomes a customer.

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Customer Relationship Management in Electronic Markets

in the fields of business and marketing, Customer Relationship Management in Electronic Markets is designed to help you build Internet;

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Customer Relationship Management in Electronic Markets

in the fields of business and marketing, Customer Relationship Management in Electronic Markets is designed to help you build Internet;

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Dynamic E-Business Implementation Management

for buy-side extranetInternet procurement and supply chain management/business-to-business, Web-based transactions.;

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