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Business Marketing Management

, relationship management, supply chain management, marketing strategy development, and electronic commerce. Presenting a managerial rather than;

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Business Marketing Management

, relationship management, supply chain management, marketing strategy development and electronic commerce.;

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Marketing Management Concepts and Tools

Marketing Management Concepts and Tools: A Simple Introduction presents the central ideas and methods of marketing management. Discover the;

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Small Business Management

Realize your dream for small business success with this market-leading book. SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING;

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Information, Organization And Management

Amidst the accelerating change of an increasingly competitive global market, Information, Organization and Management demonstrates how;

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Bricks Matter

Get proven guidance to build a market-driven supply chain management system Supply chain management processes have gradually shifted from a;

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Business Market Management

For Business-to-business marketing courses. Anderson builds the book around a framework of understanding, creating, and delivering value.;

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Dynamic E-Business Implementation Management

Implementing e-business requires a dynamic approach that can respond to changes in technology, management direction, customer and supplier;

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Dynamic E-Business Implementation Management

Implementing e-business requires a dynamic approach that can respond to changes in technology, management direction, customer and supplier;

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Small Business Management

BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 19E. This market-leading book provides the practical concepts, entrepreneurial;

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Emerging Business Ventures under Market Socialism

The rapidly changing market environment in China requires more research to understand fully the empirical processes of management practice;

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Emerging Business Ventures under Market Socialism

The rapidly changing market environment in China requires more research to understand fully the empirical processes of management practice;

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Market Management and Project Business Development

Market Management and Project Business Development is a guide to the theory of marketing and selling projects in business, demonstrating;

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Business to Business Marketing Management

a practical viewpoint and includes market entry strategies trade fairs, reputation management and corporate communications. It looks at;

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The Business-Oriented CIO

The Business-Oriented CIO: A Guide to Market-Driven Management introduces the Market Driven Management approach, which applies and adapts;

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Business Market Management

For undergraduate and MBA courses in business-to-business marketing or industrial marketing.Business Market Management explores the process;

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Architecting Enterprise

covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an;

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Management Models for the Future

challenges, many companies are not. New functional requirements often seem to be in conflict, such as transparency, stock market performance;

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Management Models for the Future

challenges, many companies are not. New functional requirements often seem to be in conflict, such as transparency, stock market performance;

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12 Elements of Account Management Success

A practical guide on how to develop a successful account management program. Especially for companies in the business to business market;

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Business Marketing Management

Reflecting the latest trends and issues, market-leading BUSINESS MARKETING MANAGEMENT: B2B, 11E, International Edition delivers;

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Business Marketing Management B2B

Reflecting the latest trends and issues, market-leading BUSINESS MARKETING MANAGEMENT: B2B, 12e delivers comprehensive, cutting-edge;

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Routledge Handbook of Japanese Business and Management

market; manufacturing and logistics; interaction and communication; the future of Japanese management. This book is an essential reference;

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Routledge Handbook of Japanese Business and Management

Japanese market-place, Japanese consumers, or management processes in the Japanese firm. The book also provides an interesting and informative read;

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Theory and Management of Collective Strategies in International Business

market business cooperation. The author analyses the management style of Japanese-German business cooperation in Asia on a strategic and;

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Theory and Management of Collective Strategies in International Business

market business cooperation. The author analyses the management style of Japanese-German business cooperation in Asia on a strategic and;

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International Business In Korea

study assesses that the South Korean market and business practices will maintain some sui generis characteristics because of the country's;

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