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. Professionals must realize that their services, no matter how good they are, simply will not sell themselves. Services marketing is the key to the game;
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. Professionals must realize that their services, no matter how good they are, simply will not sell themselves. Services marketing is the key to the game;
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Concise Encyclopedia of Professional Services Marketing provides readers with a detailed account of the concepts and strategies necessary;
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A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and;
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Ideal for advanced undergraduate and postgraduate courses in financial services marketing as well as professional courses such as the;
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Power Marketing of Architectural Services is intended to assist the new graduate in marketing his or her professional skills.;
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The market for professional services and consulting firms is changing, driven by evolving and more demanding client requirements. Legal;
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The market for professional services and consulting firms is changing, driven by evolving and more demanding client requirements. Legal;
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, illustrated with plenty of diagrams and checklists, Marketing & Selling Professional Services in Architecture & Construction sets out the seven key;
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professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport;
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professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport;
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Professional services marketing is a relatively new form of marketing that has been recogonized only since the late 1980s. Most of the;
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The Professional's Guide to Financial Services Marketing is directed to any financial services professional--from individual;
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> Features easy-to-implement marketing tactics and strategies for small professional services firms in any industry Ideal for;
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head on, Marketing Your Consulting and Professional Services, the bible for consultants and professionals worldwide, has been thoroughly;
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Relationship marketing is one of the most challenging marketing concepts of the decade. In a five-ye;...
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Marketing Professional Services is a uniquely focused, incisive and practical introduction to new business planning, marketing and selling;
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Marketing Professional Services is a uniquely focused, incisive and practical introduction to new business planning, marketing and selling;
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fully informed partner in providing services for managed care systems. In an era in which many professionals are affiliated with one or more;
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, financial activities, government, information, leisure and hospitality, professional and business services, transportation and utilities, wholesale;
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Financial Services Marketing: An International Guide to Principles and Practice contains the ideal balance of marketing theory and practice;
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Test Your Professional English: Hotel and Catering is organized into eight sections and covers words and expressions in areas, such as;
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For today's busy health care professional, clinical expertise is not enough: one also has to know the market. Even when a facility has its;
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oversimplified and unrealistic picture of home improvement projects. Designers dedicated to providing customized, professional interior design services;
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The Art of Social-Network Marketing is a collection of Internet-based marketing tips and techniques for the beginner and professional alike;
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of hotels, restaurant chains, airlines, telecommunications companies, entertainment companies, professional services firms, and countless other;
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