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Powerful Personal Brands

Providing keynotes, workshops and consulting to effectively tell your brand story in a compelling an;...

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The Executive Secretary Guide to Building a Powerful Personal Brand

We all have a personal brand whether we realize it or not. It determines not only our long-term earning potential but also at times our;

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Personal Brands

The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation;

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Ultimate Book of Business Brands

. Brands have become one of the most powerful competitive weapons in the business arsenal, and this book will give you the inside track on just how;

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Brands

movement. Danesi shows how consumer products such as cars, perfume and even websites are sold to us through the creation of powerful brand;

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Brands

movement. Danesi shows how consumer products such as cars, perfume and even websites are sold to us through the creation of powerful brand;

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The Phenomenon of Cult Brands

Cult Brands belong to the world's most powerful brands and have thus increasingly garnered attention and sparked interest. To date though;

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The World's Greatest Brands

contributed to great branding case histories. Also included here is branding consultancy Interbrand's ranking of the world's 100 most powerful brands;

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Kids Superbrands

the most worthy brands. Through identifying these strong and powerful brands, the Superbrands organisation hopes that the general public will;

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How Brands Become Icons

myths that, through powerful symbolism, soothe collective anxieties resulting from acute social change. Holt warns that icons can't be built;

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Brands

powerful roles brands play in consumer's lives and cultural discourse.;

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Brands

powerful roles brands play in consumer's lives and cultural discourse.;

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More Than A Name Intro To Branding

This book explores the new world of the brand - now more powerful and prominent than ever. It argues that a brand is far more than just a;

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The Origin Of Brands

brands are developed. Exploring some of the most powerful brands and products of all time, they provide penetrating analysis into the marketing;

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Competitive Branding Strategies

international brand competition, but also into the organizational support necessary to build and manage a powerful brand. It is a necessary read for all;

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Competitive Branding Strategies

international brand competition, but also into the organizational support necessary to build and manage a powerful brand. It is a necessary read for all;

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Creating a Powerful Brand

millions instantly! By understanding and utilizing the power of social media you can be in control of your brand. In Creating a Powerful Brand;

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Consumer-Brand Relationships

In today's highly competitive business environment brands and systematic brand management have become powerful means for differentiating a;

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Brand America

become the largest and most powerful brand in the global marketplace. The three most profitable business sectorsentertainment, merchant banking;

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Branding

Branding is possibly the most powerful commercial and cultural force on the planet. Iconic names such as Coca-Cola, Nike, Manchester United;

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The Invisible Grail

emerging brands, in engaging their audiences and connecting with customers using words is examined by looking at the powerful verbal identity;

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Telling Your Story, Building Your Brand

This book takes an in-depth approach on branding. It delves into such areas as understanding the personal brand, steps to creating one, as;

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Bigger Than This

concise and refreshing, Geyrhalter draws on his personal experience of having helped shape over 60 brands, and intentionally (and noticeably;

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What Great Brands Know

and creates raving fans. For the first time, here's a powerful framework that decodes the right-brain principles that make customers care;

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Scientists And Engineers,Chapters 23-46

As a market leader, PHYSICS FOR SCIENTISTS AND ENGINEERS is one of the most powerful brands in the physics market. However, rather than;

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Six Pixels Of Separation

Six Pixels of Separation is the first book to unify the concepts of Personal Branding, Digital Marketing and Entrepreneurship in a clear;

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Brands and Cultural Analysis

This book, written in an accessible style with numerous illustrations and with drawings by the autho;...

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