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Basics Marketing 02: Online Marketing

Basics Marketing: Online Marketing offers an accessible and practical introduction to what is unquestionably the most dynamic and fast;

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Essentials of Marketing

Learn the basics of marketing and find out about the hot topics affecting marketing and business in the late 1990s. This text explores;

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Email Marketing

If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to;

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Qualitative Consumer and Marketing Research

Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an;

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Marketing

Marketing: The Basics is a clear, concise resource for students or practitioners looking to improve their understanding of marketing;

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SAGE Brief Guide to Marketing Ethics

The short, easy-to-use format makes this an essential companion for marketing courses or as a reference for students and practitioners who;

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Basics Marketing 03: Marketing Management

Understanding how to create marketing programmes is one thing. Understanding how to take leadership in all of the business areas related to;

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Sports Marketing

This book provides the basic knowledge ( basics ) for professional sports marketing and gives suggestions for management practice. In the;

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Foundation Marketing

, it offers practical examples to highlight the basics of marketing, including its strategic and international dimensions. With interactive;

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Marketing Management Concepts and Tools

Marketing Management Concepts and Tools: A Simple Introduction presents the central ideas and methods of marketing management. Discover the;

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A to Z Marketing Resource

The basics behind 'A to Z Marketing Resource' is all about matching the customer's needs to the right product or services. Proper marketing;

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Marketing The Basics

'...a punchy, stripped-down version of what marketing is all about.' - The Times Higher Education Supplement If you have a product;

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Ultimate Marketing Secrets

enough substance and practical tips to make it useful for more advanced professionals. Topics include: The basics of social media marketing, How;

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Marketing Hospitality

Covering the basics of theory and practice, this text targets first courses in hospitality marketing. This revised edition adopts a;

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Marketing

Assuming no prior marketing knowledge, Marketing: A Complete Guide provides a concise yet comprehensive view of marketing within the;

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Marketing Research (with SPSS CD-ROM)

or framework for market research activities, the book presents a comprehensive introduction to the basics of market research. This is the;

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Real Estate Development

Ideal for anyone new to real estate development, the fourth edition of this bestselling book covers each stage of the process step by step;

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Principles of Marketing

Marketing is a crucial function in any business or organization, and is increasingly important in the modern globalized economy. This book;

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How to Measure Digital Marketing

Digital marketing has become a necessity for almost all companies and organizations across the globe. However, few companies measure;

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MBA Marketing

This book covers all of the core topics in marketing and is written and designed specifically for the needs of MBA students. Assuming no;

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Essentials of Marketing

The study and management of exchange relationships is referred to as marketing. It is a process in a business that includes creating;

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Understanding Digital Marketing

and essential guide to digital marketing. The world of digital media is constantly changing, as technologies continue to transform the way;

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Handbook For Writing Proposals

A practical guide to developing and writing winning business and marketing proposals, this book covers all the basics, from picking the;

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Restaurant Marketing for Owners and Managers

This is the complete guide to marketing for restaurant managers. How do I market my restaurant to prospective customers? Do loyalty;

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