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Fashion Marketing and Communication

, Fashion Marketing and Communication is full of international case studies, practice-based examples and interviews with scholars and practitioners;

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Fashion Marketing and Communication

, Fashion Marketing and Communication is full of international case studies, practice-based examples and interviews with scholars and practitioners;

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Marketing communication strategies for fashion brands and measurements of efficiency

Vergelijkbare producten zoals Marketing communication strategies for fashion brands and measurements of efficiency

Fashion Promotion Building a Brand Through Marketing and Communication Basics Fashion Management

Fashion Promotion is an inspiring and practical guide to promoting a brand. It addresses the new ways in which brands engage with customers;

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Social Media for Fashion Marketing

Social Media for Fashion Marketing uses cutting edge case studies and detailed interviews to show how the business of fashion is changing;

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The Art of Digital Marketing for Fashion and Luxury Brands

the diffusion of fast fashion and luxury democratization, not to mention the advent of ICT and the development of communication. Today;

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Integrated Marketing Communication

for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;

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Integrated Marketing Communication

for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;

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Integrated Marketing Communication Creative Strategy from Idea to Implementation

for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;

Vergelijkbare producten zoals Integrated Marketing Communication Creative Strategy from Idea to Implementation

Unconevntional Communication Strategies

The main aim of my thesis was to figure out if the adoption of unconventional communication strategies within the fashion industry has led;

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Mastering Fashion Marketing

the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to;

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Marketing Fashion - Portfolio

Marketing and fashion branding inform many of the strategic and creative decisions involved in fashion design and product development;

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The Fashion Business

* Offers a completely unique and fresh approach to the fashion industry; dividing into thirteen core sectors to analyse and compare the;

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The Fashion Business

* Offers a completely unique and fresh approach to the fashion industry; dividing into thirteen core sectors to analyse and compare the;

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Fashion Marketing 3rd

and reduce the risk of failure in fashion. For the designer starting up in business, this book offers a guide to the major decisions that will;

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Fashion Buying

pursue a career in the industry; crucially exploring the role of the fashion buyer, sources of buying inspiration, sourcing and communication;

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Destination Marketing of Antwerp

Fashion and tourism have a long connection and they contribute to each other's development. Fashion events, organized in the major fashion;

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Fashion Marketing & Merchandising

Fashion Marketing & Merchandising motivates students to examine the business aspects of the fashion world and the career opportunities;

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Business Models and ICT Technologies for the Fashion Supply Chain

, processing of big data coming from digital and social media channels, fashion new product development, fashion design, fashion marketing and;

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Fashion Marketing

Prior to the 1970s-1980s, fashion marketing focused heavily (and perhaps solely) on women's fashions. Today, fashion marketing influences;

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Luxury and Fashion Marketing

that acknowledges the global perspective yet, at the same time, incorporates subtle regional nuances into luxury and fashion marketing;

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Luxury and Fashion Marketing

that acknowledges the global perspective yet, at the same time, incorporates subtle regional nuances into luxury and fashion marketing;

Vergelijkbare producten zoals Luxury and Fashion Marketing

Fashion Marketing

of fashion products and services. Embraces an integrated approach to marketing communications with new elements covering personal shopping and the;

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Fashion Marketing

A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion;

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Career Opportunities in the Fashion Industry

In 2005, Americans spent some $181 billion on fashion and apparel, according to the NPD Group, an international marketing information;

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Entertainment Marketing and Communication

For undergraduate and graduate level Marketing and Communication courses or practitioners in the entertainment industry. Entertainment;

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Careers in the Fashion Industry

reference book lists and defines jobs in fashion by sub-industry: design, production, wholesale, retail, merchandising & marketing, and fashion;

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