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for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;
Vergelijkbare producten zoals Integrated Marketing Communication Creative Strategy from Idea to Implementation
Blakeman's Integrated Marketing Communication offers a classroom-tested, step-by-step approach that lays out creative processes and strategies for;
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for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;
Vergelijkbare producten zoals Integrated Marketing Communication
for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;
Vergelijkbare producten zoals Integrated Marketing Communication
supplement to current advertising books, this how to book focuses on the creation of an Integrated Marketing Communication (IMC) Plan .;
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What is the contribution of PR in the overall integrated communication strategy outcome? Is the Model of Integrated Communication a useful;
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new and integrated reading of this marketing strategy, both from a theoretical and a managerial perspective. This book sets out to answer;
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new and integrated reading of this marketing strategy, both from a theoretical and a managerial perspective. This book sets out to answer;
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-- blends communication, marketing, promotional, and environmental tools to create a highly effective multifamily marketing strategy. Learn unique;
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covers a wide range of topics-from understanding why retailers need to build brands, positioning to the various communication tools available to;
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How do you orchestrate the next great advertising campaign? Find out with ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION;
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marketing tools and integrated marketing communication to new marketing models. This edition also discusses product labeling, social media;
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Media and Integrated Marketing Communication frames the conversation about social media and IMC to move away from a risk/reward or a return on;
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Integrated Marketing Communication: Celebrity and the American Political Process uses an integrated marketing communication perspective to;
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Social Media and Integrated Marketing Communication: A Rhetorical Approach explores;
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the effectiveness of corporate communication programmes, planning and implementation. The book features a cross functional perspective;
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Integrated Marketing Communication introduces students to the principles and practice of integrated marketing communication (IMC). Written;
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Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event;
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This book provides a disciplined, systematic look at what is necessary to the planning and implementation of an effective Integrated;
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This book provides a disciplined, systematic look at what is necessary to the planning and implementation of an effective Integrated;
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Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event;
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Maximize Your School Marketing offers school administrators effective ways to enhance their existing school marketing strategy using the;
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Maximize Your School Marketing offers school administrators effective ways to enhance their existing school marketing strategy using the;
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Want to build a powerful implementation and marketing strategy for your e-learning program? This title shows you how to think like a;
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Thoroughly revised and updated, MARKETING STRATEGY, 4e continues with one primary goal: to teach students to think and act like marketers;
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marketing and then walks the reader through each of the six steps of the process: analysis, strategy development, program and communication design;
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