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Integrated Marketing Communication introduces students to the principles and practice of integrated marketing communication (IMC). Written;
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Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event;
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Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event;
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What is the contribution of PR in the overall integrated communication strategy outcome? Is the Model of Integrated Communication a useful;
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Integrated marketing communication (IMC) focuses on communicators employing the correct message, being able to place it in the most;
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Integrated marketing communication (IMC) focuses on communicators employing the correct message, being able to place it in the most;
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of integrated marketing to look at how integrated communication actually works on achieving optimal effects on the various audiences for products.;
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of integrated marketing to look at how integrated communication actually works on achieving optimal effects on the various audiences for products.;
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supplement to current advertising books, this how to book focuses on the creation of an Integrated Marketing Communication (IMC) Plan .;
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For undergraduate Advertising and Integrated Marketing Communication courses. This Global Edition has been edited to include enhancements;
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Renters have unique needs and preferences and unique hot buttons connected to finding a home. IMS -- Integrated Marketing Strategies;
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Integrated Marketing Communication: Celebrity and the American Political Process uses an integrated marketing communication perspective to;
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Social Media and Integrated Marketing Communication: A Rhetorical Approach explores social media in the areas of corporate identity, brand;
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Integrated Marketing Communications in Risk and Crisis Contexts is part of the Lexington Books Integrated Marketing Communication (IMC;
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for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;
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for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;
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Social Media and Integrated Marketing Communication: A Rhetorical Approach explores;
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contemporary examination of marketing as a social process, author Varey focuses on a planned, integrated marketing communication programme. He combines;
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contemporary examination of marketing as a social process, author Varey focuses on a planned, integrated marketing communication programme. He combines;
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for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;
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For undergraduate Advertising and Integrated Marketing Communication courses. This title is a Pearson Global Edition. The Editorial team at;
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reader is guided through the process of developing and implementing a comprehensive Integrated Marketing Communication plan for companies;
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reader is guided through the process of developing and implementing a comprehensive Integrated Marketing Communication plan for companies;
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ManagementIntegrated Marketing Communications.;
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Integrated Advertising, Promotion, and Marketing Communication plus Pearson MyLab Marketing with Pearson eText, Global Edition 8e editie;
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For undergraduate Advertising and Integrated Marketing Communication courses. This title is a Pearson Global Edition. The Editorial team at;
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The goal is to present the wide range of communication messages and the sources that produce them and then show how they can be used for;
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