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struggling to produce business content that delivers strong marketing results and SME's being overshadowed by data-aware super-brands that are;
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Explains how to use data-driven marketing to deliver return on marketing investment and take marketing performance to the next level.;
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In the last decade, the use of data sciences in the digital marketing environment has increased. Digital marketing has transformed how;
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Embrace data and use it to sell and market your products Data is everywhere and it keeps growing and accumulating. Companies need to;
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of system design, digital marketing, and content creation to demonstrate the application of data-driven personas in practical applied situations. We;
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Your ticket to generating better results through infographics Visual Content Marketing is a more than just a guide to infographics. Written;
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Leverage big data insights to improve customer experiences and insure business success Many of today's businesses find themselves caught;
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. And now its here. B2B Data-Driven Marketing: Sources, Uses, Results, by Ruth Stevens and Theresa Kushner, meets that need. In 220 pages the;
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what's working andwhat's wasted. Data-driven marketing improves efficiency andeffectiveness of marketing expenditures across the spectrum;
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In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data;
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In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data;
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Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to;
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The authors of the pioneering Cutting-Edge Marketing Analytics return to the vital conversation of leveraging big data with Marketing;
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The indispensable guide to data-powered marketing from the team behind the data management platform that helps fuel Salesforce the #1;
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marketing analytics and data driven techniques with fundamental strategic pillars the book exemplifies a contemporary, evidence-based approach. This;
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In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at conte;...
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In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at conte;...
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company and your brand. The second step is to put content and keywords on your website so that they can be found in search. Third, use the other;
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Get the expert perspective and practical advice on big data The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat;
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marketing and branding. Innovations in Digital Branding and Content Marketing is a collection of innovative research on the methods and advancements;
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marketing and branding. Innovations in Digital Branding and Content Marketing is a collection of innovative research on the methods and;
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Innovation based in data analytics is a contemporary approach to developing empirically supported advances that encourage entrepreneurial;
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For increasingly data-savvy clients, lawyers can no longer give it depends answers rooted in anecdata. Clients insist that their lawyers;
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For increasingly data-savvy clients, lawyers can no longer give it depends answers rooted in anecdata. Clients insist that their lawyers;
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and the internet as a market tool, consumer engagement on social media platforms, the role of content management in online market, integrated;
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