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Designing Brand Identity

A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis;

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Sports Sponsorship And Brand Development

create a world class brand. Subaru achieved victory in the World Rally Championship. Jaguar are now an important new player in Grand Prix racing;

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He Satisfies My Soul

Blending the material and the spiritual, Dr. Brand gives you a new appreciation for God's created order and a world that nourishes;

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Follow the Feeling Brand Building in a Noisy World

a critical question plaguing entrepreneurs, brand strategists, marketers, and leaders: how do you grow your brand in a noisy world;

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A New Brand World

A guide to brand-building profiles the success of Nike and Starbucks to reveal their strategies and how to apply them for significant;

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Kellogg on Branding in a Hyper-Connected World

central role in real-world branding and marketing scenarios. Creating a brand-and steering it in the right direction-is a multi-layered;

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The New Brand You

new world of virtual, remote and flexible working, everyone needs to consider carefully their personal brand and power, and many will need to;

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Brand Valued

New techniques to refresh and recharge your brands How do you establish and maintain a strong long-term relationship between your brand and;

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Global Brand Strategy

, Earthspeak, and author of Brand New Justice ). His analyses are accurate and enlightening, explained in a clear concise fashion without being unduly;

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Brand New World

of Bangkok to promote its hair-care products. We live in a brand new world, where marketing is taking on incredible new forms, especially;

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition

illustrative examples and case studies of brands marketed in the US and all over the world. New co-author and award-winning scholar Vanitha Swaminathan;

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More Than A Name Intro To Branding

This book explores the new world of the brand - now more powerful and prominent than ever. It argues that a brand is far more than just a;

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Brand Together

stakeholders in the process of creativity - providing inspiration on how to revitalize brands and enable them to succeed in the new world of customer;

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The Brand Book

brand strategies across a wide range of categories. Real world examples and case studies, including images from well-known brand campaigns, are;

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Elf Bat Book One

This is the first book in an epic fantasy series written for anyone who is looking for a heartwarming cast of characters and a brand new;

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Designing Brand Identity

, mobile devices, wayfinding, and placemaking, with 30 all-new case studies of top brands from various industries around the world. Fuel;

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BRAND NOW

Capture their attention, and keep it. Learn how to stand out in a crowded and distracted world. With the rise of digital media, you'd;

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Brand Now

Capture their attention, and keep it. Learn how to stand out in a crowded and distracted world. With the rise of digital media, you'd;

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Brand Revolution

Revolutions continue to proliferate throughout the developing world, especially in the Middle East. But did you know that marketing plays a;

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Apple's Secret Of Success - Traditional Marketing Vs. Cult Marketing

than one would care to admit. This is absolutely the reason why every company in the world wishes for a strong magnetic brand which can be;

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User Experience Is Brand Experience

This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying;

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User Experience Is Brand Experience

This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying;

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Faust, Part One

The original tale of moral destruction, in a brand-new translation: Faust is a man torn between the urges of the living world and the;

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Jihad

A compelling account of the rise of modern political Islam traces the emergence of a new, militant brand of Islamic thought that appeared;

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