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Wine Marketing and Sales, Third Edition

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Wine and Identity

In an increasingly competitive global market, winemakers are seeking to increase their sales and wine regions to attract tourists. To;

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Sales And Marketing Checklists for Profit-Driven Home Builders

The expanded third edition of this popular book covers the major steps involved in successful new home sales. Learn the ins and outs of the;

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About Wine, International Edition

sales for restaurants and the hospitality business. Unlike other books on this subject, ABOUT WINE, International Edition first gives readers;

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Selling and Sales Management

Management and Sales Control. This edition places emphasis on international aspects of selling and sales management whilst also covering all of the;

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Selling And Sales Management

Management and Sales Control. This edition places emphasis on international aspects of selling and sales management whilst also covering all of the;

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Wine Tourism Destination Management and Marketing

The book provides a holistic approach to wine destination management and marketing by bringing together wine tourism research with research;

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Wine Sales and Distribution

relationships, understand customer needs, and deliver both products and sales presentations in an efficient and effective way. Based on the authors;

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Marketing Communications

success of the third edition, the fourth edition comes fully updated with brand new material on a diverse range of products and brands such as;

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The New Direct Marketing

Marketing, Third Edition , shows you how to combine database technology with innovative direct marketing methods to first identify, and then profit;

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Managing Wine and Wine Sales

This is the first UK textbook to deal specifically with the management of wine sales. It covers all aspects of choosing, purchasing and;

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Wine Marketing

Whilst Wine Marketing: a practical guide also looks at theory and existing research, the main focus of this book is on the practicalities;

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Wine Marketing

Whilst Wine Marketing: a practical guide also looks at theory and existing research, the main focus of this book is on the practicalities;

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The New Strategic Selling

professional, written by leaders at Miller Heiman - the global lead in sales and development. Strategic Selling presented the idea of selling as a;

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The Oxford Handbook of Strategic Sales and Sales Management

positioning of the sales function within the modern organisation. The second considers sales management and recent developments. The third section;

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Malcolm McDonald on Marketing Planning

, advertising and sales promotion strategies, and price and sales strategies. With an emphasis on practicality, this fully revised second edition has;

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World Of Niagara Wine

behind and the promotion and marketing of Niagara wines. The third introduces readers to the science of grape growing, wine tasting, and wine;

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Integrated Marketing Communication

Now in its third edition, this comprehensive text offers a classroom-tested, step-by-step approach to the creative processes and strategies;

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Integrated Marketing Communication

Now in its third edition, this comprehensive text offers a classroom-tested, step-by-step approach to the creative processes and strategies;

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Wine, Food, and Tourism Marketing

Get the advantage you need to compete in the worldwide food and wine tourism marketplace! Wine, Food, and Tourism Marketing is an;

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Wine, Food, and Tourism Marketing

Get the advantage you need to compete in the worldwide food and wine tourism marketplace! Wine, Food, and Tourism Marketing is an;

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Luxury Wine Marketing: The art and science of luxury wine branding

Wine has been considered a luxury product since the time of the ancient Egyptians, and today is coveted by collectors and wine enthusiasts;

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Integrated Marketing Communication Creative Strategy from Idea to Implementation

Now in its third edition, this comprehensive text offers a classroom-tested, step-by-step approach to the creative processes and strategies;

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Management and Marketing of Wine Tourism Business

This book links research in wine marketing/management and wine tourism, offering international and multidisciplinary perspectives;

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The Wine Value Chain in China

The Wine Value Chain in China: Global Dynamics, Marketing and Communication in the Contemporary Chinese Wine Market presents;

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Social Impact of Wine Marketing

sales of wine. This book analyzes the use of digital alcohol marketing, the reasons for it, the role of regulation, and its social impact;

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The Best I.T. Sales & Marketing BOOK EVER! - Selling and Marketing Managed Services

. Additional topics covered include appointment setting and conducting the first, second and third client sales appointments - all the way through;

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