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just a few of the many important questions addressed in The Advertising and Consumer Culture Reader-an incisive, provocative collection that;
Vergelijkbare producten zoals The Advertising and Consumer Culture Reader
just a few of the many important questions addressed in The Advertising and Consumer Culture Reader-an incisive, provocative collection that;
Vergelijkbare producten zoals The Advertising and Consumer Culture Reader
in consumer society. Advertising, Society, and Consumer Culture intertwines the development of the consumer culture with its coverage of the;
Vergelijkbare producten zoals Advertising, Society and Consumer Culture
in consumer society. Advertising, Society, and Consumer Culture intertwines the development of the consumer culture with its coverage of the;
Vergelijkbare producten zoals Advertising, Society, and Consumer Culture
Expanded and updated from the successful first edition, Ads, Fads, and Consumer Culture, Second Edition looks at marketing strategies, sex;
Vergelijkbare producten zoals Ads, Fads And Consumer Culture
of consumer culture. Yet little of this literature has influenced legal theories and structures concerning the power of advertising. Advertising;
Vergelijkbare producten zoals Advertising, Culture & the Law
advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers;
Vergelijkbare producten zoals Advertising in Contemporary Consumer Culture
, consumer culture, and new technology. The book is divided equally between macro and micro issues, providing a balanced portrait of the role;
Vergelijkbare producten zoals Controversies in Contemporary Advertising
Furthering the dialogue about the growing power of commercialization and consumerism from a variety of perspectives and methodologies, this;
Vergelijkbare producten zoals Advertising and Consumer Culture
, and ideological factors that spawned the development of a consumer culture. It begins with articles that take an institutional and historical;
Vergelijkbare producten zoals Readings in Advertising, Society, and Consumer Culture
In this book, the authors present current research in the study of advertising methods and perceptions and their impact on consumer;
Vergelijkbare producten zoals Advertising
A interdisciplinary collection of readings that answers the question: How do men and women practice consumer culture differently? What;
Vergelijkbare producten zoals The Gender and Consumer Culture Reader
, and ideological factors that spawned the development of a consumer culture. It begins with articles that take an institutional and historical;
Vergelijkbare producten zoals Readings in Advertising, Society, and Consumer Culture
, and ideological factors that spawned the development of a consumer culture. It begins with articles that take an institutional and historical;
Vergelijkbare producten zoals Readings in Advertising, Society, and Consumer Culture
creation of a consumer culture to an exploration of the major themes of American advertising. Advertising and Popular Culture represents a fresh;
Vergelijkbare producten zoals Advertising and Popular Culture
How does advertising position itself in consumer culture? In what ways does it 'create' desire and wants? This richly illustrated, incisive;
Vergelijkbare producten zoals Advertising in Modern and Postmodern Times
and The Association for Public Opinions Research. This reader contains his selected works in Consumer Behavior and Advertising which combine;
Vergelijkbare producten zoals Consumer Behavior and Advertising Involvement
and The Association for Public Opinions Research. This reader contains his selected works in Consumer Behavior and Advertising which combine;
Vergelijkbare producten zoals Consumer Behavior and Advertising Involvement
of Russian advertising and consumer culture played a formative role in unsettling traditional tsarist society by promoting the aspirations of self;
Vergelijkbare producten zoals I Shop in Moscow - Advertising and the Creation of Consumer Culture in Late Tsarist Russia
Few applied disciplines are more sensitive to cross-cultural issues than marketing and consumer psychology. The chapters prepared for this;
Vergelijkbare producten zoals Global and Multinational Advertising
This study argues that the defining feature of contemporary advertising is the interconnectedness between consumer participation and;
Vergelijkbare producten zoals Brand Machines, Sensory Media and Calculative Culture
Few applied disciplines are more sensitive to cross-cultural issues than marketing and consumer psychology. The chapters prepared for this;
Vergelijkbare producten zoals Global and Multinational Advertising
builds consumer demand to open new markets but also changes consumer expectations and values. At the same time, the evolution of increasingly;
Vergelijkbare producten zoals Global Advertising in a Global Culture
Mind of the Consumer, renowned market researcher and psychologist Max Sutherland has been joined by Alice K Sylvester, a prominent American;
Vergelijkbare producten zoals Advertising and the Mind of the Consumer
of persuasion, or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising as a form of communication;
Vergelijkbare producten zoals Advertising as Communication
of persuasion, or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising as a form of communication;
Vergelijkbare producten zoals Advertising as Communication
The Second Edition presents an empirically-based model for integrating culture with consumer behaviour and contains the following updates;
Vergelijkbare producten zoals Consumer Behavior and Culture
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