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Planning Advertisements (Rle Advertising)
The purpose of every advertisement is to sell the thing which it advertises. Looking at the full range of the planning involved in the;
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Advertising Explained (Rle Advertising)
This work explains the various elements which go to the making of a successful advertising campaign - the planning, research and discussion;
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Planning Advertisements
The purpose of every advertisement is to sell the thing which it advertises. Looking at the full range of the planning involved in the;
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The Advertising Agency (RLE Marketing)
organization and operation of such agencies in great detail. One of the earliest manuals on planning and operating an advertising agency, this book;
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The Advertising Agency (Rle Marketing): Procedure and Practice
organization and operation of such agencies in great detail. One of the earliest manuals on planning and operating an advertising agency, this book;
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Advertising for Account Holders (RLE Marketing): Routledge Library Editions
The account handler is a key person within an advertising agency, liaising between the client on the outside and the planning, creative and;
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Advertising Explained
This work explains the various elements which go to the making of a successful advertising campaign - the planning, research and discussion;
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Industrial Advertising Copy (Rle Marketing)
planning and writing of industrial advertising copy, with the aim of simplifying the work of the copy-writer. Although inevitably a product;
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Industrial Advertising Copy (RLE Marketing)
planning and writing of industrial advertising copy, with the aim of simplifying the work of the copy-writer. Although inevitably a product;
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Discourse of Advertising
The Discourse of Advertising explores the language of contemporary advertising. Cook argues that adv;...
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The Discourse of Advertising
The Discourse of Advertising explores the language of contemporary advertising. Cook argues that adv;...
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The Discourse of Advertising
The Discourse of Advertising explores the language of contemporary advertising. Cook argues that adv;...
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The Business of Advertising (Rle Advertising)
The Business of Advertising outlines the practice of the advertising trades, some of the more import;...
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Advertising and Psychology (Rle Advertising)
The consequences of advertising on the social life of the community has been a much-discussed topic ;...
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Advertising
In today's cluttered media environment, advertisers are constantly in search of new ways to improve ;...
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Attitude towards Television advertising
This findings is all about how intermediate students perceive the television advertising in terms of;...
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Soap, Sex And Cigarettes
This book is an examination of how American advertising both mirrors society and creates it. From th;...
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Marketing for the Developing Company (RLE Marketing)
, testing and product planning follow, and lead on to more practical advice on small company sales organisation and control, advertising and;
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Marketing for the Developing Company (Rle Marketing)
, testing and product planning follow, and lead on to more practical advice on small company sales organisation and control, advertising and;
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Outdoor Advertising (Rle Advertising)
, the contractor, the agent, the designer, and the planning side, including site selection, as well as looking at specific campaigns and how;
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Campaign Advertising and American Democracy
Campaign Advertising and American Democracy explores the relationship between exposure to political ;...
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Content Analysis of Advertisements on Indian Television
The quality of advertisements and its social acceptance are two sides of the same coin. Various prob;...
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The Early Advertising Scene (RLE Marketing)
Few of us realize how many of our modern comforts we owe to advertising. This fascinating volume pro;...
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The Economic Implications of Advertising (Rle Advertising)
Is advertising a factor that contributes to rising costs and prices? This study, commissioned to ans;...
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The Economic Implications of Advertising (RLE Advertising)
Is advertising a factor that contributes to rising costs and prices? This study, commissioned to ans;...
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Drink Talking
Drink Talking traces the fascinating history of alcohol advertising during the twentieth century and;...
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