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Marketing to Libraries for the New Millennium

Based on the all-day program, 'Marketing to Libraries for the Millennium,' sponsored by the AAP/ALCTS Joint Committee, leading figures;

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Experience Marketing Strategies for the New Millennium

, Experience Marketing: Strategies for the New Millennium engages the reader in a process of discovery to determine a preferred course for improved;

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Marketing and Public Relations for Libraries

Now available in paperback! The first book on marketing for librarians written by a single author, this is a theoretical approach to the;

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Library Marketing Toolkit

This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival;

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Libraries and Information Services towards the Attainment of the UN Millennium Development Goals

The United Nations Millennium declarations of 2002 set eight Millennium Development Goals (MDGs) to be achieved by 2015. The papers;

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The 12 Rules of Millennium Marketing

The 12 Rules of Millennium Marketing is een boek van Victoria L Blanton;

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Marketing and Promoting Electronic Resources

Technological advances allow libraries to more readily serve patrons' needs. But how can a librarian effectively communicate what services;

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Marketing and Promoting Electronic Resources

Technological advances allow libraries to more readily serve patrons' needs. But how can a librarian effectively communicate what services;

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Guerilla marketing New Millennium Edition - Market like a guerrilla & crush your competitors adapt a warfare mindset! perfect for entrepeneurs, job hunters, financial advisors, writers & coaches

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Principles of Marketing

This book takes a practical, managerial approach to marketing. It provides a rich depth of practical examples and applications to show the;

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Marketing Management

of analyses needed for those examples. From the creation of a new waterpark to marketing algae products, these case studies provide backgrounds;

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Marketing Management

of analyses needed for those examples. From the creation of a new waterpark to marketing algae products, these case studies provide backgrounds;

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International Marketing

International Marketing: Winning in the New Global Economy introduces students to scholarship and insight that are critical for the success;

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Service Industries Marketing

in this area, and it reflects the international scope and the strength of the discipline as we enter the new millennium.;

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Marketing Your Library's Electronic Resources: A How-To-Do-It Manual

creating marketing programmes to allow librarians to get the word out about their e-resources. The book explains how libraries cannot just rely on;

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Engaging Your Community Through Active Strategic Marketing

Now more than ever, libraries must find ways to engage with their communities in order to demonstrate the value they create and deliver;

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Marketing the 21st Century Library

assistance, physical and online holdings, and physical space, so they need to understand what the library offers. Marketing the 21st Century Library;

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Book Production Guide

and design interns of the press. It can also be used by publishing industry professionals who are working for other publishing houses, want to;

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Strategic Marketing in Library and Information Science

method for bridging the gap between staffing needs and the current shortage of librarians a way to use relationship marketing techniques to;

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Market Analysis for the New Millennium

Market Analysis for the New Millennium is een boek van New Classics Library;

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Real-Life Marketing And Promotion Strategies in College Libraries

Strategies in College Libraries is a how-to guide to marketing and promotional activities that will raise your library's visibility in the face;

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Real-Life Marketing and Promotion Strategies in College Libraries

Strategies in College Libraries is a how-to guide to marketing and promotional activities that will raise your library's visibility in the face;

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The Zen of Social Media Marketing

The Essential How-To Guide for Social Media Marketing by Leading Expert Shama Hyder, Named Social media's zen master of marketing by;

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Airport Marketing: Strategies to Cope with the New Millennium Environment

of current airport management practices for both aviation and non-aviation-related activities. The 'aviation-related activities' section covers how;

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New Breakthrough Science for the New Millennium

New Breakthrough Science for the New Millennium is een boek van Raymond E Whitson;

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Engaging your Community through Active Strategic Marketing

Now more than ever, libraries must find ways to engage with their communities in order to demonstrate the value they create and deliver;

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Library Marketing

librarians would be so much against a tool that allows them to engage closely with the very users who are the lifeblood of libraries. As Jill;

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