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Marketing and Public Relations for Libraries

merits of marketing as opposed to public relations for libraries. All types of libraries are covered; academic, public, school, and special;

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Public Relations for Marketing Professionals

how to improve marketing effectiveness through good public relations. Eminently practical, it provides numerous checklists and countless;

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Maximize Your School Marketing

essential elements of public relations, media relations, social media, community partnerships, and fundraising. Extensive examples and case;

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Maximize Your School Marketing

essential elements of public relations, media relations, social media, community partnerships, and fundraising. Extensive examples and case;

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Real-Life Marketing And Promotion Strategies in College Libraries

Strategies in College Libraries is a how-to guide to marketing and promotional activities that will raise your library's visibility in the face;

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Real-Life Marketing and Promotion Strategies in College Libraries

Strategies in College Libraries is a how-to guide to marketing and promotional activities that will raise your library's visibility in the face;

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SalonOvations Public Relations for the Salon

marketing. It introduces you to the public relations challenges and unveils the basic steps needed to launch a winning public relations program;

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The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition

Praise for The Handbook of Strategic Public Relations and Integrated Marketing Communications The second edition of the Handbook;

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Qualitative Research Methods in Public Relations and Marketing Communications

and Marketing Communications will be invaluable for those undertaking research methods courses on public relations and marketing communication;

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Qualitative Research Methods in Public Relations and Marketing Communications

and Marketing Communications will be invaluable for those undertaking research methods courses on public relations and marketing communication;

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Library Marketing Toolkit

of every element of library marketing and branding for all sectors including archives and academic, public and special libraries, providing;

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Public Relations

variety of business sectors. A highly valuable guide, Public Relations helps students prepare for internships and entry-level public relations;

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Public Relations and Branding in Health Communication Programs

theory of public relations and social marketing theory provided a framework for integrating concepts from the literature on branding, marketing;

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Sport Public Relations

Useful as a textbook for students studying sport communications and public relations, this text also serves as a reference for sport;

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How to Market Your School

, and fund raising. Although written for public school administrators, the book is equally applicable to private and charter schools.;

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How to Market Your School

, and fund raising. Although written for public school administrators, the book is equally applicable to private and charter schools.;

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Principles Of Corporate Communication

for public relations, marketing communications and advertising courses.;

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Deconstructing Public Relations

of text and knowledge. Intended for public relations scholars and students in public relations cases/campaigns, public relations criticism;

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Deconstructing Public Relations

of text and knowledge. Intended for public relations scholars and students in public relations cases/campaigns, public relations criticism;

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Fundamentals of Public Relations and Marketing Communications in Canada

Experts in public relations, marketing, and communications have created the most comprehensive textbook specifically for Canadian students;

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Professional Writing

Offers a comprehensive interdisciplinary introduction to professional writing for different media, synthesising methods and ideas developed;

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Travel and Tourism Public Relations

Travel and Tourism Public Relations gives a global perspective on the public relations and introduces the readers to the travel and tourism;

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Public Relations And Marketing Communications

is for the public relations practitioners, sales and business people, and public relations/communication studies students who want to know the;

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Marketing and Public Relations Handbook for Museums, Galleries and Heritage Attractions

As museums, galleries and heritage attractions are expected to become more competitive, marketing and PR naturally become key tools to;

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Marketing and Public Relations Handbook for Museums, Galleries, and Heritage Attractions

As museums, galleries and heritage attractions are expected to become more competitive, marketing and PR naturally become key tools to;

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Evangelist Marketing

presents why the current state of overly-technical, features-oriented tech marketing, branding, communications and public relations is costing the;

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Using Public Relations Strategies to Promote Your Nonprofit Organization

budget parameters. Public relations expertise is becoming extremely important to the survival of nonprofit organizations as more and more;

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