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libraries offer? Marketing and Promoting Electronic Resources: Creating the E-Buzz! explains the foundations of marketing and promotion, focusing on;
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libraries offer? Marketing and Promoting Electronic Resources: Creating the E-Buzz! explains the foundations of marketing and promotion, focusing on;
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them online and allow them to use their e-resources fully. Marketing Your Library's Electronic Resources provides practical guidance on;
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more successful. The updated version includes current legal and insurance requirements, business management, electronic reservations and online;
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The aim of this study is to provide a framework of principal issues to be addressed and their application in promoting tourism destinations;
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marketing not only to advertise and promote resources, but also to boost the profession and the role we play. The book introduces key marketing;
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look-alike financial advisor, squandering your resources on trial-and-error marketing, trying to appeal to everyone, being mesmerized by the;
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Get the most from your electronic marketing resources! Internets, Intranets, and Extranets: New Waves in Channel Surfing examines;
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Get the most from your electronic marketing resources! Internets, Intranets, and Extranets: New Waves in Channel Surfing examines;
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Die wachsende Bedeutung der Internet-ÖkonomieGrundlagen des Internet-Marketing und des Electronic CommerceRahmenbedingungen des;
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Die wachsende Bedeutung der Internet-ÖkonomieGrundlagen des Internet-Marketing und des Electronic CommerceRahmenbedingungen des;
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Die wachsende Bedeutung der Internet-ÖkonomieGrundlagen des Internet-Marketing und des Electronic CommerceRahmenbedingungen des;
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electronic reserve services offer convenient access to information to their students and faculty while gaining numerous other advantages, such as;
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electronic reserve services offer convenient access to information to their students and faculty while gaining numerous other advantages, such as;
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Electronic Resources: Implications for Collection Management shows librarians the strengths and weaknesses of electronic resources and the;
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organizational divisions are aligned in the marketing strategies, so that the resultant external marketing is effective and not impeded by internal;
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organizational divisions are aligned in the marketing strategies, so that the resultant external marketing is effective and not impeded by internal;
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Written by leading players in both industry and academia, Electronic Marketing: Theory and Practice for the 21st Century provides a broad;
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pricing and e-commerce; advertising on the web; electronic ethics; on-line privacy; and rules for this new marketing practice.;
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Marketing Und Electronic Commerce is een boek van Vieweg+Teubner Verlag;
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human resources, management and marketing, among other topics. It also includes related studies that address management and marketing aspects;
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Strategic Electronic Marketing takes a systems and relationships approach to exploring e-business marketing. This text addresses the basic;
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Examine the effects electronic resources have on your library! Electronic Resources and Collection Development examines how the;
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, and attract new buyers all by leveraging your website, social media, blog, and other resources that are, most likely, already at your;
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As electronic resources evolve and mature, the need for effective management options is critical. The papers in this publication, a number;
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out to how use them effectively and how to create and implement a digital campaign. It also includes a wealth of recommended resources to;
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, relationship management, supply chain management, marketing strategy development and electronic commerce.;
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