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Marketing the 21st Century Library

Although the 21st century library is competing with numerous web-based resources, its clients can benefit from using its research;

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A Framework for Marketing Management, Global Edition

, focusing its information and strategy on the realities of 21st century marketing. Individuals, groups, and companies alike can modernize their;

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Principles of Marketing Engineering

Marketing engineering blends the scientific rigor of marketing analytics with the craft of traditional marketing to create the 21st Century;

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The Business of the 21st Century

In The Business of the 21st Century, Robert Kiyosaki explains the revolutionary business of network marketing in the context of what makes;

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Pharmaceutical Marketing in the 21st Century

Pharmaceutical Marketing in the 21st Century helps professionals in the pharmaceutical field anticipate and prepare for market changes and;

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Information Delivery in the 21st Century

lead your library through the early years of the new century. Information Delivery in the 21st Century: Proceedings of the 4th International;

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Relationship Marketing

Advantage: winning and keeping customers' this new title provides readers with insights into marketing in the 21st century.;

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Marketing de Guerrilla

for the 21st century, with suggestions on how to reach them. Special strategies for forming strategic marketing alliances with other;

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Marketing for the Nonmarketing Executive

sounds like you, Marketing for the Nonmarketing Executive: An Integrated Resource Management Guide for the 21st Century is the ideal resource;

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Developing 21st Century Literacies

citizens in the 21st Century. It provides tools and strategies to deliver a cutting-edge school library curriculum.;

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Electronic Marketing

Written by leading players in both industry and academia, Electronic Marketing: Theory and Practice for the 21st Century provides a broad;

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21st Century FMCG Consumer Marketing

the 21st century companies. Fundamental issues, risks, and challenges will be looked into to provide answers to the three magical questions;

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Introduction to Advertising and Promotion

Internet - into the 21st century. It covers use of the Internet, global examples, marketing principles and real-world marketing communications;

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Toward a 21st-Century School Library Media Program

, demonstrates how teacher-librarians, classroom teachers, and administrators can work together to create a 21st century school library media program;

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Adaptive Marketing

Adapt or die is really the 21st century mantra for business. Authors Norm Johnston provides guidance on how to adopt an Adaptive Marketing;

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The Future of Marketing

leading authors, concerning marketing and its role within business and as an academic subject in the 21st century.;

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Marketing Strategies

strategies are company-specific. Instead the author integrates five of the main contemporary factors that affect marketing in the 21st century;

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Library Marketing Toolkit

) and Rebecca Jones (Canada), plus institutions at the cutting-edge of library marketing including the British Library, New York Public Library;

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Internet Marketing

commerce, and other information technology subjects that affect and change the role of marketing on a daily basis in the 21st century business;

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Public Libraries in the 21st Century

Public Libraries in the 21st Century presents a comprehensive analysis of the impact of recent policy initiatives directly targeted at;

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Marketing Communications

, especially as the 21st century unfolds. This is a comprehensive book, with excellent coverage of all key functional areas - from advertising to;

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Marketing in the 21st Century

This title was first published in 2000: Designed to explore the emerging challenges for marketing executives and their organizations, as;

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Marketing in the 21st Century [4 volumes]

relations, e-tailing to customer-retention strategies, overseas expansion to promoting sports products, Marketing in the 21st Century covers the;

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