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The articles in this collection discuss the role of marketing in development, and include case studi;...
Vergelijkbare producten zoals Marketing in Developing Countries (Rle Marketing)
The articles in this collection discuss the role of marketing in development, and include case studi;...
Vergelijkbare producten zoals Marketing in Developing Countries (RLE Marketing)
This book provides a stimulating perspective on a wide range of important topics and major challenge;...
Vergelijkbare producten zoals Marketing in Perspective (RLE Marketing)
Drawing from the behavioural sciences, management theory, quantitative decision theory and marketing;...
Vergelijkbare producten zoals Marketing (RLE Marketing)
This volume is a text-book for students of marketing, providing a basic understanding of the concept;...
Vergelijkbare producten zoals Marketing and Marketing Assessment (RLE Marketing)
This volume is a text-book for students of marketing, providing a basic understanding of the concept;...
Vergelijkbare producten zoals Marketing and Marketing Assessment (Rle Marketing)
This book represents a radical departure from the established theory in taking an organisational vie;...
Vergelijkbare producten zoals Marketing Budgeting (RLE Marketing)
Aimed primarily at the MBA student or those preparing for professional qualifications in the marketi;...
Vergelijkbare producten zoals Marketing Organisation (Rle Marketing)
Aimed primarily at the MBA student or those preparing for professional qualifications in the marketi;...
Vergelijkbare producten zoals Marketing Organisation (RLE Marketing)
This comprehensive work, covering a wide spectrum of the marketing environment, provides a fundament;...
Vergelijkbare producten zoals The Marketing Environment (RLE Marketing)
This book considers problems which can be serious obstacles in international marketing but which are;...
Vergelijkbare producten zoals Research in International Marketing (Rle International Business)
Taking as its starting point the nature of marketing tasks, this book draws on organizational theori;...
Vergelijkbare producten zoals Organization and Marketing (RLE Marketing)
Taking as its starting point the nature of marketing tasks, this book draws on organizational theori;...
Vergelijkbare producten zoals Organization and Marketing (RLE Marketing)
This volume is a text-book for students of marketing, providing a basic understanding of the concept;...
Vergelijkbare producten zoals Competitive Marketing (RLE Marketing)
This book considers problems which can be serious obstacles in international marketing but which are;...
Vergelijkbare producten zoals Research in International Marketing (Rle International Business)
The book provides a comprehensive analysis of the techniques and mechanics of the research process, ;...
Vergelijkbare producten zoals Industrial Marketing Research (RLE Marketing)
A good marketing information system is an essential ingredient of all successful marketing. This boo;...
Vergelijkbare producten zoals Managing Marketing Information (RLE Marketing)
This book provides new insights into the changes in interpretation of marketing and the evolution of;...
Vergelijkbare producten zoals The Rise and Fall of Mass Marketing (RLE Marketing)
This book provides new insights into the changes in interpretation of marketing and the evolution of;...
Vergelijkbare producten zoals The Rise and Fall of Mass Marketing (Rle Marketing)
This book takes the reader through the underlying theory of marketing and applies it to the developi;...
Vergelijkbare producten zoals Marketing for the Developing Company (RLE Marketing)
This book takes the reader through the underlying theory of marketing and applies it to the developi;...
Vergelijkbare producten zoals Marketing for the Developing Company (Rle Marketing)
This study considers the key strategic issues of the management of customer relationships in interna;...
Vergelijkbare producten zoals Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market
This study considers the key strategic issues of the management of customer relationships in interna;...
Vergelijkbare producten zoals Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market
This book is an account of the management and environmental aspects of marketing a major airline, at;...
Vergelijkbare producten zoals Marketing Management in Air Transport (RLE Marketing)
An international group of scholars, drawn from the United States, Europe and Australia and from a nu;...
Vergelijkbare producten zoals Adding Value (RLE Marketing)
An international group of scholars, drawn from the United States, Europe and Australia and from a nu;...
Vergelijkbare producten zoals Adding Value (RLE Marketing)
This book considers marketing management within the overall corporate system of business policy-maki;...
Vergelijkbare producten zoals Strategic Marketing Management (Rle Marketing)
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