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Marketing in Developing Countries (Rle Marketing)

The articles in this collection discuss the role of marketing in development, and include case studi;...

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Marketing in Developing Countries (RLE Marketing)

The articles in this collection discuss the role of marketing in development, and include case studi;...

Vergelijkbare producten zoals Marketing in Developing Countries (RLE Marketing)

Marketing (RLE Marketing)

Drawing from the behavioural sciences, management theory, quantitative decision theory and marketing;...

Vergelijkbare producten zoals Marketing (RLE Marketing)

Marketing and Marketing Assessment (RLE Marketing)

This volume is a text-book for students of marketing, providing a basic understanding of the concept;...

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Marketing and Marketing Assessment (Rle Marketing)

This volume is a text-book for students of marketing, providing a basic understanding of the concept;...

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Competitive Marketing (RLE Marketing)

This volume is a text-book for students of marketing, providing a basic understanding of the concept;...

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Marketing Organisation (Rle Marketing)

Aimed primarily at the MBA student or those preparing for professional qualifications in the marketi;...

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Marketing Organisation (RLE Marketing)

Aimed primarily at the MBA student or those preparing for professional qualifications in the marketi;...

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Marketing Budgeting (RLE Marketing)

This book represents a radical departure from the established theory in taking an organisational vie;...

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The Marketing Environment (RLE Marketing)

This comprehensive work, covering a wide spectrum of the marketing environment, provides a fundament;...

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Organization and Marketing (RLE Marketing)

Taking as its starting point the nature of marketing tasks, this book draws on organizational theori;...

Vergelijkbare producten zoals Organization and Marketing (RLE Marketing)

Organization and Marketing (RLE Marketing)

Taking as its starting point the nature of marketing tasks, this book draws on organizational theori;...

Vergelijkbare producten zoals Organization and Marketing (RLE Marketing)

Managing Marketing Information (RLE Marketing)

A good marketing information system is an essential ingredient of all successful marketing. This boo;...

Vergelijkbare producten zoals Managing Marketing Information (RLE Marketing)

Research in International Marketing (Rle International Business)

This book considers problems which can be serious obstacles in international marketing but which are;...

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Marketing for the Developing Company (RLE Marketing)

This book takes the reader through the underlying theory of marketing and applies it to the developi;...

Vergelijkbare producten zoals Marketing for the Developing Company (RLE Marketing)

Marketing for the Developing Company (Rle Marketing)

This book takes the reader through the underlying theory of marketing and applies it to the developi;...

Vergelijkbare producten zoals Marketing for the Developing Company (Rle Marketing)

Research in International Marketing (Rle International Business)

This book considers problems which can be serious obstacles in international marketing but which are;...

Vergelijkbare producten zoals Research in International Marketing (Rle International Business)

Industrial Marketing Research (RLE Marketing)

The book provides a comprehensive analysis of the techniques and mechanics of the research process, ;...

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The Rise and Fall of Mass Marketing (RLE Marketing)

This book provides new insights into the changes in interpretation of marketing and the evolution of;...

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The Rise and Fall of Mass Marketing (Rle Marketing)

This book provides new insights into the changes in interpretation of marketing and the evolution of;...

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Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market

This study considers the key strategic issues of the management of customer relationships in interna;...

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Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market

This study considers the key strategic issues of the management of customer relationships in interna;...

Vergelijkbare producten zoals Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market

Marketing Management in Air Transport (RLE Marketing)

This book is an account of the management and environmental aspects of marketing a major airline, at;...

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Adding Value (RLE Marketing)

An international group of scholars, drawn from the United States, Europe and Australia and from a nu;...

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Adding Value (RLE Marketing)

An international group of scholars, drawn from the United States, Europe and Australia and from a nu;...

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Strategic Marketing Management (Rle Marketing)

This book considers marketing management within the overall corporate system of business policy-maki;...

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Strategic Marketing Management (RLE Marketing)

This book considers marketing management within the overall corporate system of business policy-maki;...

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