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Managing Marketing Information (RLE Marketing)

A good marketing information system is an essential ingredient of all successful marketing. This book provides a comprehensive introduction;

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Marketing and Marketing Assessment (RLE Marketing)

how basic background information relating to the UK market may be integrated into business planning and how information from other sources;

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Marketing and Marketing Assessment (Rle Marketing)

how basic background information relating to the UK market may be integrated into business planning and how information from other sources;

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Competitive Marketing (RLE Marketing)

how basic background information relating to the UK market may be integrated into business planning and how information from other sources;

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Marketing Organisation (Rle Marketing)

positioning of the marketing function The analytical perspectives of information-processing theories of organisation The;

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Marketing Organisation (RLE Marketing)

marketing function The analytical perspectives of information-processing theories of organisation The relationship between structure and information;

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Marketing in Developing Countries (Rle Marketing)

The articles in this collection discuss the role of marketing in development, and include case studi;...

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Marketing in Developing Countries (RLE Marketing)

The articles in this collection discuss the role of marketing in development, and include case studi;...

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Marketing (RLE Marketing)

Drawing from the behavioural sciences, management theory, quantitative decision theory and marketing;...

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Strategic Marketing Management (Rle Marketing)

implementation and control of effective plans. The information requirements of marketing management are highlighted and the marketing information system;

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Strategic Marketing Management (RLE Marketing)

implementation and control of effective plans. The information requirements of marketing management are highlighted and the marketing information system;

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Managing Marketing Information

A good marketing information system is an essential ingredient of all successful marketing. This book provides a comprehensive introduction;

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Collins Applied Business - A2 for AQA Student's Book

: Managing Information Unit 14: Managing Change Unit 15: Financial Accounting for Managers Unit 16: Managing Resources Index;

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Marketing Budgeting (RLE Marketing)

This book represents a radical departure from the established theory in taking an organisational vie;...

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The Marketing Environment (RLE Marketing)

This comprehensive work, covering a wide spectrum of the marketing environment, provides a fundament;...

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Organization and Marketing (RLE Marketing)

Taking as its starting point the nature of marketing tasks, this book draws on organizational theori;...

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Organization and Marketing (RLE Marketing)

Taking as its starting point the nature of marketing tasks, this book draws on organizational theori;...

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Research in International Marketing (Rle International Business)

This book considers problems which can be serious obstacles in international marketing but which are;...

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Marketing for the Developing Company (RLE Marketing)

This book takes the reader through the underlying theory of marketing and applies it to the developi;...

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Marketing for the Developing Company (Rle Marketing)

This book takes the reader through the underlying theory of marketing and applies it to the developi;...

Vergelijkbare producten zoals Marketing for the Developing Company (Rle Marketing)

Research in International Marketing (Rle International Business)

This book considers problems which can be serious obstacles in international marketing but which are;...

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Industrial Marketing Research (RLE Marketing)

The book provides a comprehensive analysis of the techniques and mechanics of the research process, ;...

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The Rise and Fall of Mass Marketing (RLE Marketing)

This book provides new insights into the changes in interpretation of marketing and the evolution of;...

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The Rise and Fall of Mass Marketing (Rle Marketing)

This book provides new insights into the changes in interpretation of marketing and the evolution of;...

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Service Management And Marketing

A service can be defined as any activity or benefit that one party can offer to another, which is es;...

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Managing and Marketing Tourist Destinations

. The authors highlight the need for managing brand equity, tourist experience, and information systems, as well as involving internal and;

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Strategies for International Industrial Marketing (Rle International Business): The Management of Customer Relationships in European Industrial Market

This study considers the key strategic issues of the management of customer relationships in interna;...

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