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Marketing Higher and Further Education

A manual for anyone wishing to market higher or further education. It offers business-oriented guidance for readers whose main;

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Marketing Higher and Further Education

A manual for anyone wishing to market higher or further education. It offers business-oriented guidance for readers whose main;

Vergelijkbare producten zoals Marketing Higher and Further Education

On the Marketisation and Marketing of Higher Education

Practitioners of marketing in higher education and all academics across all disciplines who work in higher education are aware of the;

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On the Marketisation and Marketing of Higher Education

Practitioners of marketing in higher education and all academics across all disciplines who work in higher education are aware of the;

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Competition in Higher Education Branding and Marketing

This volume provides a critical examination of branding and marketing in higher education from national, regional, and global perspectives;

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International Marketing of Higher Education

This book examines both the theory and applications of marketing higher education in a global environment. Universities and colleges face;

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Strategic Marketing of Higher Education in Africa

education markets, university branding and international marketing strategies, digital marketing, and student choice-making. The Higher;

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Event Marketing in the Context of Higher Education Marketing and Digital Environments

scientific literature to events of higher education institutions and events within digital environments. Different aspects of event marketing efforts;

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Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions

. Higher education institutions operate in a strong competitive environment due to the homogenous nature of their services and;

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New Strategies in Higher Education Marketing

to present and promote themselves to potential students and the general public. New Strategies in Higher Education Marketing contains;

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New Strategies in Higher Education Marketing

to present and promote themselves to potential students and the general public. New Strategies in Higher Education Marketing contains;

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Higher Education Marketing in Africa

This book explores the key players, challenges and policies affecting higher education in Africa. It also explores the marketing strategies;

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Higher Education Marketing in Africa

This book explores the key players, challenges and policies affecting higher education in Africa. It also explores the marketing strategies;

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Researching Higher Education

of published sources offering further advice and illumination. Researching Higher Education is core reading for those interested in research in higher;

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Marketing The Basics

'...a punchy, stripped-down version of what marketing is all about.' - The Times Higher Education Supplement If you have a product;

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Marketing

'...a punchy, stripped-down version of what marketing is all about.' - The Times Higher Education Supplement If you have a product;

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Managing Higher Education In Colleges

book is a guide to institutional strategy and good practice in the provision of higher education in further education. It addresses issues;

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Management and Leadership of Educational Marketing

The introduction of educational markets into public and higher education in many countries has led to more competitive environments for;

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Researching Higher Education in Asia

greater regional articulation of national higher education research communities, and their further integration into and contribution to the;

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Researching Higher Education in Asia

greater regional articulation of national higher education research communities, and their further integration into and contribution to the;

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Training Higher Education Policy Makers and Leaders

administrators, faculty, and policy makers who direct the current and future higher education enterprise. At a time when higher education is changing;

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Training Higher Education Policy Makers and Leaders

administrators, faculty, and policy makers who direct the current and future higher education enterprise. At a time when higher education is changing;

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Economics for Business

An introductory text for economics courses taught from a business perspective in higher or further education. Coverage includes all major;

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Application-Oriented Higher Education

This book investigates the higher education system in Germany and China, and analyzes the differences between academic higher education and;

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Museum Educator's Handbook

schools to further and higher education. There are new sections which deal with the importance of risk management and quality assurance, as well;

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The Lecturer's Guide to Quality and Standards in Colleges and Universities

A follow-up volume to Managing Teaching and Learning in Further Education and Higher Education , this text provides a guide to managing;

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An Introduction to Business Planning

'...a most useful set text on introductory business and management in further and higher education.' Times Higher Educational Supplement;

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