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The Marketisation of Higher Education

practices which reflect the marketisation of higher education, and offer various perspectives on the policies and procedures which stimulate and;

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On the Marketisation and Marketing of Higher Education

Practitioners of marketing in higher education and all academics across all disciplines who work in higher education are aware of the;

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On the Marketisation and Marketing of Higher Education

Practitioners of marketing in higher education and all academics across all disciplines who work in higher education are aware of the;

Vergelijkbare producten zoals On the Marketisation and Marketing of Higher Education

Dimensions of Marketisation in Higher Education

of Roger Brown, the book is a timely examination of the impact that policies regulating cost, entry and practices in higher education can have on;

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Dimensions of Marketisation in Higher Education

of Roger Brown, the book is a timely examination of the impact that policies regulating cost, entry and practices in higher education can have on;

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Strategic Marketing of Higher Education in Africa

education markets, university branding and international marketing strategies, digital marketing, and student choice-making. The Higher;

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Equality and Differentiation in Marketised Higher Education

and value to students and scholars of higher education in England, education policy and the marketisation of higher education, as well as;

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Everything for Sale?

The marketisation of higher education is a growing worldwide trend. Increasingly, market steering is replacing or supplementing government;

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Everything For Sale

The marketisation of higher education is a growing worldwide trend. Increasingly, market steering is replacing or supplementing government;

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The Marketisation of Higher Education and the Student as Consumer

Until recently government policy in the UK has encouraged an expansion of Higher Education to increase participation and with an express;

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The Marketisation of Higher Education and the Student as Consumer

Until recently government policy in the UK has encouraged an expansion of Higher Education to increase participation and with an express;

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Competition in Higher Education Branding and Marketing

use novel theoretical frameworks and cases from Africa, Asia, Europe, Latin America, and the US to map the brandscape of higher education;

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Decentralization & Marketization

restructuring of China's adult and continuing education. The global and local forces that are driving the decentralisation and marketisation of China's;

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Event Marketing in the Context of Higher Education Marketing and Digital Environments

retailing at the University of Siegen. His research focusses around higher education marketing and event marketing in digital environments.;

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Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions

education institutions and their respective brand equity. However, many models on customer-based brand equity received limited support in the higher;

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Higher Education and Lifelong Learning

of increasing marketisation and differentiation on the nature of the higher education accessible to potential lifelong learners.;

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Higher Education and Lifelong Learning

of increasing marketisation and differentiation on the nature of the higher education accessible to potential lifelong learners.;

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Higher Education Marketing in Africa

This book explores the key players, challenges and policies affecting higher education in Africa. It also explores the marketing strategies;

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Higher Education Marketing in Africa

This book explores the key players, challenges and policies affecting higher education in Africa. It also explores the marketing strategies;

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Higher Education, Public Good and Markets

of liberalisation, globalisation and marketisation, the crisis in higher education has assumed different dimensions in all advanced and emerging societies;

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Higher Education, Public Good and Markets

of liberalisation, globalisation and marketisation, the crisis in higher education has assumed different dimensions in all advanced and emerging societies;

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New Strategies in Higher Education Marketing

to present and promote themselves to potential students and the general public. New Strategies in Higher Education Marketing contains;

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New Strategies in Higher Education Marketing

to present and promote themselves to potential students and the general public. New Strategies in Higher Education Marketing contains;

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International Marketing of Higher Education

This book examines both the theory and applications of marketing higher education in a global environment. Universities and colleges face;

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Higher Education and the Market

America. Higher Education and the Market provides a comprehensive account of this phenomenon, and looks at its likely impact on key dimensions;

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Higher Education and the Market

America. Higher Education and the Market provides a comprehensive account of this phenomenon, and looks at its likely impact on key dimensions;

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Management and Leadership of Educational Marketing

The introduction of educational markets into public and higher education in many countries has led to more competitive environments for;

Vergelijkbare producten zoals Management and Leadership of Educational Marketing