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Marketing Strategy

planning and implementation, and launches a new strategy model (SCORPIO) at the core of the book. As in previous editions, 'Marketing;

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Strategy & Process In Marketing

Strategy and Process in Marketing explores marketing strategy and marketing management in a way that reflects the current paradigm shift;

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Marketing Management & Strategy

Marketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and Strategy. The;

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Marketing Strategy

with creating marketing strategy? This book is for you. Learn about the most useful tools and models, dodge common mistakes, and optimize your;

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Marketing Strategy

with creating marketing strategy? This book is for you. Learn about the most useful tools and models, dodge common mistakes, and optimize your;

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The Routledge Companion to Strategic Marketing

The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy. Bodo Schlegelmilch and Russ Winer;

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Marketing Strategy & Competitive Posit

Marketing Strategy and Competitive Positioning 5e deals with the process of developing and implementing a marketing strategy. The book;

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Influencer Marketing Strategy

influencer marketing into your wider marketing strategy. This book presents fascinating, in-depth case studies from the beauty, fashion, gaming;

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Influencer Marketing Strategy

influencer marketing into your wider marketing strategy. This book presents fascinating, in-depth case studies from the beauty, fashion, gaming;

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Handbook of Marketing Strategy

, marketing strategy decisions, and branding and brand strategies are covered in the next three parts while Part VI looks at marketing strategy;

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Handbook of Marketing Strategy

, marketing strategy decisions, and branding and brand strategies are covered in the next three parts while Part VI looks at marketing strategy;

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Marketing Management and Strategy

Marketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and;

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Competitive Marketing Strategy for Europe

Competitive Marketing Strategy for Europe is unique in its application of strategy concepts to European business. It studies the;

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Marketing Strategy

Marketing Strategy is presented from a perspective that guides strategic marketing management in the social, economic, and technological;

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Marketing Strategy in the Digital Age

The market changes faster than marketing. In essence, marketing strategy has undergone only two eras, the entity era and the bit era, also;

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Enterprise Marketing Management

A groundbreaking paradigm that takes a scientific approach to marketing practice Top executives at the renowned Zyman Marketing Group;

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Hooley:Mktg Strategy and Co p7

marketing strategy. This book focuses on competitive positioning and includes in-depth discussions of the processes used within marketing to achieve;

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B2B Marketing Strategy

and businesses. B2B Marketing Strategy provides fresh insight into the challenges marketers are facing in such an environment and offers a new;

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The Little Cook Book of Digital Marketing Strategy

Digital marketing is an important element in the arsenal of the modern marketer, and this book provides a light-hearted guide to the art;

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Strategic Marketing Communications

mail strategy and an exhibitions strategy, but you have no overall communication strategy that drives all of these communications tools in the;

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Digital Marketing Strategy

digital marketing strategy for measurable, optimized results. Recommended by the Chartered Institute of Marketing (CIM), it is supported by real;

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Digital Marketing Strategy

digital marketing strategy for measurable, optimized results. Recommended by the Chartered Institute of Marketing (CIM), it is supported by real;

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Product Launch the Microsoft Way

in-depth How-to for all aspects of a product launch. Increase the effectiveness of your product launch process, strategy and execution and learn;

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The Marketing Strategy of Innocent Drinks

The Marketing Strategy of Innocent Drinks is een boek van Lioba Frings;

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Marketing Strategy

Designed for marketing undergraduates or the first part of an MBA, this book traces the evolution of marketing strategy over 30 years from;

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Strategic Marketing

/>* analyzing the business environment* the customer in the market place* targeting and positioning* marketing mix strategy.

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Einde inhoud

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