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Global Marketing, Global Edition

Marketing's environmental and strategic approach outlines the major dimensions of the global business environment for students. The 10th Edition;

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Marketing Planning

The second edition of Marketing Planning: A Global Perspective offers students a concise, modern and well-structured introduction to;

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Marketing: A Global Perspective

Marketing: A Global Perspective is the much-anticipated EMEA edition of Grondslagen van de Marketing, the market leader in the Netherlands;

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Global Marketing

anniversary of this series of textbooks, this Ninth Edition of Global Marketing builds on the tradition and successes of previous editions. Its;

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Global Marketing Management 8th Edition

Global Marketing Management, 8th Edition combines academic rigor, contemporary relevance, and student-friendly readability to review how;

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Global Marketing

of global marketing with the aid of extensive real-life examples and cases. Global Marketing, 3e, International Edition offers balanced coverage;

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Global Marketing Strategies 6E

Sixth edition.;

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Global Marketing Management

The second edition of Global Marketing Management addresses contemporary issues in international marketing such as climate change and;

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Global Marketing

Learn and develop skills involving strategic global marketing decision-making Global Marketing, 8th Edition, by Hollensen continues to be;

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Services Marketing Global Ed 7th

For undergraduate courses in Service Marketing This title is a Pearson Global Edition. The Editorial team at Pearson has;

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Cases in Global Marketing Strategies.

Sixth Edition;

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Marketing for Hospitality and Tourism, Global Edition

marketing mechanism. These best-selling authorsare known as leading marketing educators and their book, a global phenomenon,is the most frequent;

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Global Marketing & Advertising

Marketing and Advertising, Fourth Edition, offers a mix of theory and practical applications as it covers globalization, global branding strategies;

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Marketing

Marketing: A Global Perspective is the much-anticipated EMEA edition of Grondslagen van de Marketing, the market leader in the Netherlands;

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Global Marketing

Global Marketing 3rd Edition utilizes a three-pronged framework to organize the discussion of how to conduct global business: foreign entry;

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Global Marketing

Global Marketing 3rd Edition utilizes a three-pronged framework to organize the discussion of how to conduct global business: foreign entry;

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Global Marketing

Global Marketing 3rd Edition utilizes a three-pronged framework to organize the discussion of how to conduct global business: foreign entry;

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Global Marketing

seventh edition of Global Marketing. Philip Kotler, S. C. Johnson & Son Distinguished Professor of International Marketing, Kellogg School;

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Global Marketing Management

and services marketing. Specific chapter topics examine the global economic environment; the social and cultural environment; the political;

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Global Marketing Management

and services marketing. Specific chapter topics examine the global economic environment; the social and cultural environment; the political;

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Global Marketing Management

and services marketing. Specific chapter topics examine the global economic environment; the social and cultural environment; the political;

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Global Marketing Management

and services marketing. Specific chapter topics examine the global economic environment; the social and cultural environment; the political;

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Global Marketing

For undergraduate and graduate global marketing courses. The excitement, challenges, and controversies of global marketing. Global;

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Global Marketing

Created specifically for undergraduate students, this concise text covers the essential concepts of global marketing with the aid;

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Marketing Research, Global Edition

For courses in global marketing. A conceptual approach and introduction to the field of marketing research Written with an;

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Marketing for Hospitality and Tourism, Global Edition

authors are known as leading marketing educators and their book, a global phenomenon, is the leading resource on hospitality and tourism marketing;

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Global Marketing And Advertising

Marketing and Advertising, Third Edition , offers a mix of theory and practical applications as it covers globalization, global branding strategies;

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