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Empowering Marketing and Sales with HubSpot

and Sales with HubSpot is your comprehensive solution to using HubSpot to achieve your business goals with a flexible and lean approach. With;

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The New Rules of Marketing and PR

The most updated edition yet of the benchmark guide to marketing and PR, with the latest social media, marketing, and sales trends, tools;

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Inbound Selling

of a sales rep, the role of the rep itself has been called into question. With no end in sight to this trend, sales professionals and the;

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Hbr's 10 Must Reads for Sales and Marketing Collection (5 Books)

, companies are fighting tooth and nail for their customers' attention. Hyper-informed buyers with more options are making purchasing decisions faster;

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Sales and Marketing the Six SIGMA Way

to blend marketing and sales efforts with the cutting-edge methods of Six Sigma to boost their bottom lines. With Webb's book as a guide;

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Selling and Sales Management

Selling and Sales Management 8/e is essential reading for all marketing and management students and practitioners, in particular those with;

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Selling And Sales Management

Selling and Sales Management 8/e is essential reading for all marketing and management students and practitioners, in particular those with;

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Lean Sales and Marketing

When FTSE 100 CEO's were polled and asked the question, Are your sales people calling on the right customers, at the right time, with the;

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Whiteboard Selling Empowering Sales Thro

sales force from relying on slides and other static sales tools during the sales process. Whiteboard Selling offers practical guidance and;

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CLICKSAND

companies such as Google, Facebook and Hubspot, to small agencies and consultants in every city and town, online marketers are convincing;

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Conversational Marketing

closing more sales. Traditional sales and marketing methods have failed to keep pace with the way modern, internet-savvy consumers purchase goods;

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Machine Learning and Artificial Intelligence in Marketing and Sales

specifically in the marketing and sales contexts. Marketing and sales practitioners who want to collaborate with data scientists can be much;

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The Oxford Handbook of Strategic Sales and Sales Management

examines the sales relationship with the customer and highlights how sales is responding to the modern environment. Finally, the fourth section;

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Sales Promotion

of sales promotion, illustrated by a variety of current examples drawn from recent promotions worldwide, current sales promotion campaigns and;

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Full Funnel Marketing

It's no longer enough for B2B marketers to feed their sales team with qualified leads, supply them with content and bid them good luck the;

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Strategic Shopper Marketing

strategic concerns, aligning it with other disciplines like marketing, sales and distribution to connect their route to purchase with their route to;

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Marketing, Sales and Customer Management (MSC)

departments, who deal with marketing-related topics and are working in related fields. The integrated marketing, sales and customer management (MSC;

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Creating Effective Sales and Marketing Relationships

This book demonstrates how corporate sales and marketing teams should operate collaboratively in a 21st Century organization to enhance;

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Sales, Marketing, and Continuous Improvement

Make the most of sales and marketing Those who have direct responsibility for sales and marketing organizations, as well as those who;

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Value-Ology: Aligning Sales and Marketing to Shape and Deliver Profitable Customer Value Propositions

This book offers both marketing and sales professionals a rare combined insight into both worlds to continuously capture customer;

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Escaping the Black Hole

A fourth of all B2B marketing and sales resources are wasted on misguided initiatives and activities. As much as 80 to 90 percent of the;

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AI Strategy for Sales and Marketing

Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and;

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AI Strategy for Sales and Marketing

Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and;

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The Four Steps to the Epiphany

of how to successfully organize sales, marketing and business development for a new product or company. The book offers insight into what makes;

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Digital Selling

environment from engaging customers and generating leads to building an online network, with advice from leading sales and marketing expert Grant;

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Strategic Sales and Strategic Marketing

tactical, operational function to a strategic capability concerned with the management of critical processes that support business strategy and;

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Cellular Marketing

A complete guide to marketing cellular devices and services Cellular Marketing is an all-encompassing guide to cellular sales. From;

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