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The New Rules of Marketing and PR

, and real-world examples of success This is the fifth edition of the pioneering guide to the future of marketing. The New Rules of Marketing;

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The New Rules of Marketing and PR

of the cost of traditional advertising! The latest edition of The New Rules of Marketing & PR has been completely revised and updated to;

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The New Rules of Marketing & PR

keep your product or service from getting lost in the digital clutter? The eighth edition of The New Rules of Marketing and PR provides;

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The New Rules of Marketing and PR

service is bound to get lost in the ether. In The New Rules of Marketing & PR, you'll get access to the tried-and-true rules that will keep you;

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Marketing and Public Relations for Libraries

marketingPR process within the management structure. Contents include the definition of marketing and public relations; their historical;

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The New PR

A nuts-and-bolts reference by the editors of PR News explores the changing face of public relations and the recent shift from media;

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PR 2.0

PR professional to better understand the new media options and how to apply them effectively to achieve results. Jenny Fisher, Director Sales;

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The Business Etiquette Bible

efforts, marketing/ad campaigns, e-mails, job searches and more. Features: New Rules for Online Communications Public Relations (PR), Social Media;

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PR Superstar

PR Superstar is designed for everyone who wants to capture the power of press release writing; swiftly and without waffle. From the small;

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Practical Marketing And Pr For The Small Business

Few small and medium sized businesses use PR and marketing effectively - if they use them at all. This book seeks to change all that by;

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PRACTICAL MARKETING AND PR FOR THE SMALL BUSINESS

Few small and medium sized businesses use PR and marketing effectively - if they use them at all. This book seeks to change all that by;

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Granny moves into a community flat

closer look at the integrated approach of pr/ marketing and fundraising activities and presents the potentials and limitations of pr activities;

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Marketing and Public Relations Handbook for Museums, Galleries and Heritage Attractions

As museums, galleries and heritage attractions are expected to become more competitive, marketing and PR naturally become key tools to;

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Marketing and Public Relations Handbook for Museums, Galleries, and Heritage Attractions

As museums, galleries and heritage attractions are expected to become more competitive, marketing and PR naturally become key tools to;

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Travel and Tourism Public Relations

The opening chapter explains the recent growth of industry PR, and travel & tourism news coverage which today focuses on the considerable;

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Travel and Tourism Public Relations

The opening chapter explains the recent growth of industry PR, and travel & tourism news coverage which today focuses on the considerable;

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The Fall of Advertising and the Rise of PR

Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major;

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Digital PR

have changed and also investigates some of the new approaches that are starting to emerge. It poses the questions that modern PR practitioners;

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Agile Marketing

Agile Marketing: The Incomplete Guide looks at how the rise of the Internet and digital technologies has made the worlds of marketing, PR;

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Promoting Property

This book explores the wide-ranging elements of property PR in the UK, with a strong emphasis on communications theory, strategy and;

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Promoting Property

This book explores the wide-ranging elements of property PR in the UK, with a strong emphasis on communications theory, strategy and;

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Social Media and the Rebirth of PR

Our world has faced some remarkable changes over the past few decades due to the rapid development of new technology and the Internet;

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Communicating Construction

This book is a wide-ranging exploration of PR and communication in the construction industry, with a strong emphasis on communications;

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Communicating Construction

This book is a wide-ranging exploration of PR and communication in the construction industry, with a strong emphasis on communications;

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The Bare Bones Book of Online Marketing

The Bare Bones Book of Online Marketing offers beginner to intermediate advise, rules and techniques for all online marketing avenues for;

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The New Rules of Marketing

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The New Rules of Green Marketing

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