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Digital Marketing MBA

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The Portable MBA in Marketing

fortune-the customer. The Portable MBA in Marketing, Second Edition is dedicated to the principle that the only guarantee for continued success;

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Direct and Digital Marketing in Practice

and Digital Marketing in Practice is the essential manual for all managers, marketers and students. Incisive and thorough, the text has been;

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30 Day MBA In Marketing 2nd Ed

The 30 Day MBA in Marketing provides a complete marketing 'course' spanning twelve disciplinary areas, and including hot topics such as;

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MBA Marketing

This book covers all of the core topics in marketing and is written and designed specifically for the needs of MBA students. Assuming no;

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Digital Marketing

MIT. Many of the contributors, in addition to teaching MBA and Executive Education seminars, also consult to major corporations around the;

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Global Marketing Management Interntnl Ed

For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive;

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Essentials of Marketing Management

chapter on digital marketing written by Dr Wilson Ouzem. Topics covered include: consumer and organizational buyer behaviour;

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Essentials of Marketing Management

chapter on digital marketing written by Dr Wilson Ouzem. Topics covered include: consumer and organizational buyer behaviour;

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Startup Marketing & Selling

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Marketing Communication Management

Ideal as a textbook for students of marketing at university level (business schools and MBA-programs).;

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What Is Marketing?

. The book is organized according to the design of the first-year marketing course in the two-year MBA program at the Harvard Business School;

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Principles and Practice of Marketing

, this text is aimed at undergraduate marketing students or post experience MBA or DMS level students. Second revised edition.;

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Outsmart the MBA Clones

A field guide for marketing-competitive behavior that is role-shattering, convention-breaking, and r;...

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Progressive Marketing and Growth Plan for a Medical Home Health Care Service

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Digital marketing fundamentals

- First fully-fledged textbook on digital marketing that covers the entire marketing process; - with contributions from more than 20 online;

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Multiplique sus oportunidades de negocios con Marketing de Contenidos

que tanto necesitan. La llamada era digital y de la informacion sin duda nos exige aprender las nuevas reglas del juego para hacer del;

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Marketing

Marketing is an international textbook designed for undergraduates and MBA courses. In addition to providing comprehensive coverage of all;

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Micro MBA

Micro MBA focuses on accounting, economics, marketing, human resources, operations, finance and gives the core curriculum of subjects;

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Collaborating with Customers to Innovate

Collaborating with Customers to Innovate explores the collaborative potential offered by customers in digital environments to enhance the;

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Collaborating with Customers to Innovate

Collaborating with Customers to Innovate explores the collaborative potential offered by customers in digital environments to enhance the;

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Marketing fundamentals

- Based on the popular Grondslagen van de Marketing; - Relevant digital marketing topics are included - European perspective embedded in a;

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Beat Online Competitors

How to develop an annual competitive marketing strategy with different components of marketing while;...

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Digital Marketing

Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to;

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Entrepreneurial Marketing

will be an essential resource for students taking modules in entrepreneurial marketing at undergraduate, postgraduate and MBA levels. It will;

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Digital Marketing

Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can;

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Essentials of Digital Marketing

* An engaging introduction to the essentials of digital marketing; * Examines of the challenges and issues of integrating digital content;

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