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Marketing Performativity

in practice and to what effects? The individual contributions in this book look at how marketing theories are used in practice and what this means for;

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Marketing Performativity

in practice and to what effects? The individual contributions in this book look at how marketing theories are used in practice and what this means for;

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Brilliant Marketing

deal with this change and to go out and be described as a brilliant marketer. Brilliant Marketing answers key questions such as: * What is a;

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Services Marketing

restructured for this edition to reflect what is happening in services marketing today.;

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Mobile Marketing

Hello and welcome to Viking Mobile Marketing. Here's a quick overview of what we'll be covering in this course: First, we'll;

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According To Kotler

If you had the opportunity to ask one of the world's preeminent authorities on marketing one question, what would you ask? Now you don't;

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Changing Trends in Marketing Communications

: What are the non- traditional marketing communication techniques and what is their potential in Latvia and Lithuania? In addition, the two sub;

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What You Need to Know About Marketing

having to study a degree or a diploma in it. Along the way it shows you what has been learned about marketing over the centuries, what experts;

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How to do Marketing

Many regional business owners see marketing as an expense rather than an investment. But if you understand what your marketing goals are;

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What Is Marketing?

This book explores what marketing is and how an enterprise can differentiate itself from others in attracting and retaining customers;

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The Complete Marketer

What is 'the marketing mix'? Is marketing a concept, function or process? How do you construct a good SWOT analysis? What are the strategic;

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Marketing Professionals

Welcome to the marketing field! If you are interested in a career as a marketing professional, you've come to the right book. What exactly;

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Marketing Automation and Online Marketing

This book specifically endeavors to demystify marketing automation, create awareness of what marketing automation is, and encourage small;

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Digital Marketing Applications

To understand digital marketing, it is necessary to understand what its origin is, how it develops, and which applications it;

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Towards an understanding of the acceptance of SMS marketing

This research focuses on a new increasingly more popular way of advertising, SMS marketing. Insight is given as to what SMS marketing;

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Basics Marketing 02: Online Marketing

Basics Marketing: Online Marketing offers an accessible and practical introduction to what is unquestionably the most dynamic and fast;

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The End of Marketing as We Know It

A former Coca-Cola marketing czar argues that a well-honed strategy is more important to success than what ads say, that marketing isn't an;

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Strategic Marketing for Social Enterprises in Developing Nations

of social enterprises. However, further research is needed as to what social entrepreneurship is and how these enterprises can utilize and formulate;

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Fundamentals of School Marketing

Fundamentals of School Marketing begins with a clear presentation of the benefits of school marketing and defines exactly what school;

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Fundamentals of School Marketing

Fundamentals of School Marketing begins with a clear presentation of the benefits of school marketing and defines exactly what school;

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Services Marketing Global Ed 7th

environments in services marketing. The marketing framework has been restructured for this edition to reflect what is happening in services;

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Debates in Marketing Orientation

organization. How can academic and professional marketing perspectives be integrated? What are the main issues about understanding and analysing;

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Digital marketing like a PRO - completely revised edition

How do you translate your business objectives into a digital marketing strategy? What are today's best practices for;

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Digital Marketing like a PRO

How do you translate your business objectives into a digital marketing strategy? What are today's best practices for content marketing;

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The AI Marketing Canvas

plan to implement AI into their marketing toolkit? The opening chapters provide marketing leaders with an overview of what exactly AI;

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Formula Marketing

What the marketing experts are saying about FORMULA MARKETINGWhat a refreshing marketing book! Formula Marketing brings;

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What is Freelancing Marketing?

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