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The Development of an International Marketing Strategy for Zevia on the Soft-Drink Market in Germany is een boek van Viktoria Arnold;
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. The purpose of this marketing review is to provide knowledge of the marketing implemented by a major soft drink company on the way to the;
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market. The development of a marketing strategy for medical devices, which are high-tech and specialized products sold on a high competitive;
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Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players;
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International Marketing Strategy, 5th Edition illustrates the full range of tasks facing the firm in today's competitive business;
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The process associated with the development of strategies and planning for the promotion and advertisement of products or services to reach;
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markets based on the specific interest for the medium-sized US software company Pixel Magic Imaging, Inc. (PMI). PMI was in its infancy in terms;
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international markets; * enhance the chances of success through an integrated review of analysis and strategy by means of marketing, logistics;
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text on international marketing. The book is divided into three main subject areas, analysis, strategy development and implementation. In each;
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practical masterclass is an indispensable reference for use on its own or alongside Marketing Strategy, 3rd edition, also published by Butterworth;
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A Dictionary of Marketing is an accessible and wide-ranging A-Z, providing over 2,500 entries on topics spanning terms for traditional;
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: Insights from the Food & Drink Industry brings together contributions from leading scholars to provide new knowledge and applications for the;
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Frameworks for Market Strategy helps students understand how to develop and implement a market strategy and how to manage the marketing;
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Frameworks for Market Strategy helps students understand how to develop and implement a market strategy and how to manage the marketing;
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This is a new and comprehensive text designed for courses in international and global marketing at undergraduate and postgraduate diploma;
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value chain Dedicated chapters outlining the development of research on international business, strategy, marketing, networks and institutions;
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value chain Dedicated chapters outlining the development of research on international business, strategy, marketing, networks and institutions;
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latest edition of this marketing classic combines content and features from the previous editions with an emphasis on successful practices;
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latest edition of this marketing classic combines content and features from the previous editions with an emphasis on successful practices;
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is ideal for use on introductory marketing modules at both undergraduate and MBA level. The strategic content of the text makes it suitable for use;
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is ideal for use on introductory marketing modules at both undergraduate and MBA level. The strategic content of the text makes it suitable for use;
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estate services, and real estate securities on an international basis. The economic, political, legal, and financial considerations for;
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What's your organization's marketing strategy? Does your company meet real life marketing challenges head on and with success? This book;
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Financial Services Marketing: An International Guide to Principles and Practice contains the ideal balance of marketing theory and practice;
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Develop customer-focused, market-driven strategies for today's competitive marketplace...Industrial Marketing Strategy Widely regarded as a;
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International Marketing, International Marketing, An SME Approach, blends rigorous theory with practice. The book places emphasis on the impact;
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For courses in marketing management or marketing strategy. A focus on how marketing performance, profitability, and strategies;
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