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Marketing Across Cultures in Asia

Packed with useful information and real-world examples of how to do marketing across cultures in Asia.;

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Marketing Across Cultures

The marketing process is beset by dilemmas and Marketing Across Cultures is a cornerstone book in the Culture for Business series;

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Marketing Across Culture

Marketing Across Cultures examines how multinational companies can appreciate and adapt to international diversity. By comparing national;

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Marketing Across Cultures

of cultural differences can help improve performance. Marketing Across Cultures examines how multinational companies can appreciate and;

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Presenting Across Cultures

Presenting Across Cultures shows those needing to make international business, sales, and marketing presentations - how to adapt their;

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Consumer Behavior Theories

across the business cultures. Discussions in the book present new insights on drawing contemporary interpretations to the behavioral theories;

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Global and Multinational Advertising

volume reflect awareness of both similarities and differences within and across cultures. They include analyses of methodological issues;

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Cross-Cultural Marketing

realities of marketing to different cultures both externally - beyond the borders of a country or continent - and internally - that is marketing to;

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Cultural Tourism

Cultural Tourism explains the readers about the kind of tourism that is mainly based out of the various cultures and attracts the travelers;

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Global and Multinational Advertising

volume reflect awareness of both similarities and differences within and across cultures. They include analyses of methodological issues;

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Contemporary Consumption, Consumers and Marketing

climate crisis, economic inequality and digital connectivity. It also considers how such major changes affect consumer societies, cultures and;

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Contemporary Consumption, Consumers and Marketing

climate crisis, economic inequality and digital connectivity. It also considers how such major changes affect consumer societies, cultures and;

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Handbook of Research on Effective Marketing in Contemporary Globalism

of marketing products and services across different cultures and languages in an era of high global competition. Intensified globalization, shifting;

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Cross-National and Cross-Cultural Issues in Food Marketing

systems in different countries. This book also provides conceptual frameworks for studying food marketing systems across countries and/or cultures;

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Cross-National and Cross-Cultural Issues in Food Marketing

systems in different countries. This book also provides conceptual frameworks for studying food marketing systems across countries and/or cultures;

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Managing Across Cultures Seven Keys To D

today if youdon't appreciate and know how to activelymanage global cultural diversity. ManagingAcross Cultures examines why people aroundthe;

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Marketing Management

consumer cultures and their effects on market outcomes. This fully updated and restructured new edition provides two new introductory chapters;

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Marketing Management

consumer cultures and their effects on market outcomes. This fully updated and restructured new edition provides two new introductory chapters;

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Cases in Marketing

portfolio analysis. Together they offer a detailed insight into the practicalities of marketing across national borders and cultures.;

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Teaching across Cultures

ISBN Teaching across Cultures. Type boekomslag: Paperback, Geschreven door: Chinwe H. Ikpeze, Uitgever: Brill, Sense;

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Communication across Cultures. Student's Book + Audio CD

Communication across Cultures. Student's Book + Audio CD is een boek van Klett Ernst /Schulbuch;

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Teaching across Cultures

ISBN Teaching across Cultures. Type boekomslag: Hardcover, Geschreven door: Chinwe H. Ikpeze, Uitgever: Brill, Sense;

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Assessing Mental Health Across Cultures

We live in a multicultural society, yet how well do we understand the differences that exist across cultures and how they may impact on;

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Market Leader Esp Book - Working Across Cultures

Working Across Cultures is designed for use on its own or with the Market Leader series. Ideal for students who need to learn the language;

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Managing Across Cultures

Managing Across Cultures introduces the concepts, policies and practices of managing resources in different socio-economic, political and;

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Communicating Across Cultures Dvd

Communicating Across Cultures is an innovative short course for learners of business English who want to function effectively in an;

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The Student's Guide to Successful Project Teams

conclusions, and an organizational behavior course forms teams for the purpose of researching the cultures of different organizations and making;

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