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Fundamentals of Business Marketing Research

Get a thorough review of vital research issues! Fundamentals of Business Marketing Research examines recent industrial/business;

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Fundamentals of Business Marketing Education

make sure your students have a thorough understanding of the interactive circle that connects instruction, research, and the corporate business;

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Digital Marketing Fundamentals

. In this book, all relevant aspects of digital marketing are addressed: strategic aspects, the use of the Internet for market research, product;

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Marketing fundamentals

. Dr. Verhage is currently Professor of Marketing at Georgia State University in Atlanta, where he is active in the MBA-programme. His research;

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Digital marketing fundamentals

are addressed: strategic aspects, the use of the internet for market research, product development and realisation, branding, customer;

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Fundamentals of Corporate Communications

ranging research in major corporations to produce an authoritative account of best practice - backed by numerous cases and examples. The book;

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Marketing Research

For undergraduate marketing research courses. The nuts and bolts of marketing research. Marketing Research gives students a nuts and bolts;

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Marketing Fundamentals

Marketing Fundamentals provides a comprehensive European perspective on the field, embedded in a glo;...

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Fundamentals of Airline Marketing

Applying fundamentals of marketing to commercial passenger air transportation, this textbook puts th;...

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Fundamentals of Airline Marketing

Applying fundamentals of marketing to commercial passenger air transportation, this textbook puts th;...

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Fundamentals of Mobile Marketing

. Yet despite an increasing number of research publications and books focused on general business issues, many key concepts have seldom been;

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Fundamentals of Mobile Marketing

. Yet despite an increasing number of research publications and books focused on general business issues, many key concepts have seldom been;

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Fundamentals of Marketing

reporting, marketing intelligence and marketing research including the contribution from marketing research agencies and reviews the role;

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Fundamentals of Marketing Research

Click on the Supplements tab above for further details on the different versions of SPSS programs. Fundamentals of Marketing Research;

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Foundations of Marketing

marketing. You'll examine the power of market research, analytics, and the impact of artificial intelligence while introducing social media;

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Basic Marketing Research With Excel

A concise presentation of marketing research fundamentals. Basic Marketing Research uses an Excel add-in software for data analysis, an;

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Basic Marketing Research

A concise presentation of marketing research fundamentals. Basic Marketing Research uses an Excel add-in software for data;

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Digital Marketing Fundamentals

Netherlands. In this book, all relevant aspects of digital marketing are addressed: strategic aspects, market research, product development and;

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Digital Marketing Fundamentals

Netherlands. In this book, all relevant aspects of digital marketing are addressed: strategic aspects, market research, product development and;

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The Business of Marketing Research

The Business of Marketing Research presents readers with a highly practical approach to marketing research. The text familiarizes students;

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Marketing Research

For undergraduate marketing research courses. The nuts and bolts of marketing research. Marketing Research gives students a nuts and bolts;

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Sponsorship in Marketing

. Drawing on original research, and exploring key theory, best practice and cutting-edge issues, this is also the only book to fully explain how the;

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Marketing 5.0

Rediscover the fundamentals of marketing from the best in the business In Marketing 5.0, the ce;...

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The Fundamentals and Practice of Marketing

promotionaspects *marketing management function *marketing research *personal selling *advertising and sales promotion *international marketing *marketing;

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Nonprofit Marketing

important areas of marketing research and marketing communications. Provides in-depth treatment of the most important marketing activities;

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Marketing

Marketing: Grow Your Business FAST, you can conduct market research, grow your business, and build an effective marketing strategy!

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Leading Edge Marketing Research

Designed for advanced business students, marketing research academics, practitioners and consultants this text provides guidance on how to;

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