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Digital Marketing Strategies and Models for Competitive Business

message delivery to content production. Digital Marketing Strategies and Models for Competitive Business is a collection of innovative research;

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Competitive Social Media Marketing Strategies

this goal, companies must utilize current digital tools to create a strong online presence. Competitive Social Media Marketing Strategies;

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Mastering Digital Business

models, mastery of digital services, and leading practices in corporate innovation, to help you develop and execute your digital strategies for;

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Mastering Digital Business

models, mastery of digital services, and leading practices in corporate innovation, to help you develop and execute your digital strategies for;

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Advanced Digital Marketing Strategies in a Data-Driven Era

. Digital marketing, new business models, data-driven approaches, online advertising campaigns, and other digital strategies have gathered user;

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Contemporary Marketing Strategy

strategies for managing competitive market interventions through advanced marketing-mix elements across nine chapters. Various perspectives on;

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E-Marketing

For undergraduate courses in Internet marketing, e-commerce, e-business, and digital and electronic marketing. This book discusses the;

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The Manager'S Guide To Competitive Marketing Strategies

The third edition of this book explains the latest techniques for both developing and applying competitive strategies in an increasingly;

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Social Media Marketing for Business

), Deloitte Digital, Dell, Burger King and LVMH, Social Media Marketing for Business explores how to build a supportive culture, get buy-in and the;

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Social Media Marketing for Business

), Deloitte Digital, Dell, Burger King and LVMH, Social Media Marketing for Business explores how to build a supportive culture, get buy-in and the;

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The Marketing Plan

The rules for creating a knock-out marketing plan have completely changed. With the advent of digital business strategies, it may seem like;

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Competitive Marketing Strategy for Europe

. Written for the strategist, both student and manager, Competitive Marketing Strategy for Europe identifies strategic issues attached to a range;

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Advances in Digital Marketing and eCommerce

include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer;

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Everywhere

a comprehensive digital strategy for your organization * Put your online business strategy at the center of your customer's experience, and;

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Global Marketing Strategies for the Promotion of Luxury Goods

, business models, and challenges within the luxury goods market. Focusing on strategies for achieving competitive advantage, new market development;

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Marketing, International Edition

current coverage of marketing strategies and concepts with extensive real-world examples including material on social networking and digital;

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Strategic Marketing in Fragile Economic Conditions

Conditions provides relevant theoretical frameworks and the latest empirical research findings relating to consumer confidence, marketing strategies;

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Data-Driven Business Models for the Digital Economy

competitive advantage. While data is at the core of all digital business models, the monetization strategies vary across products, services and;

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Inbound Marketing For Dummies

Don't chase business bring new customers to you! Outdated sales tactics have you chasing leads and fishing for new business. In today's;

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Emotional Intelligence And Marketing

This book discusses how businesses and marketers can deploy emotional intelligence as a marketing tool to co-produce service for enhancing;

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Dynamic Digital Marketing

many do not know where to start or, worse, continue to spend time, money, and effort on strategies that fail to provide the best results for;

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Digital Marketing

business goals with progressive digital strategies, tactics, and tools to generate sustainable outcomes for all stakeholders. This interactive;

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Digital Marketing

business goals with progressive digital strategies, tactics, and tools to generate sustainable outcomes for all stakeholders. This interactive;

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Marketing Research

international consumers and cultural norms that affect marketing initiatives, and several factors for consideration in international marketing research;

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Digital Marketing AllinOne For Dummies

plan and put it to work for your brand From SEO and SEM to brand awareness and why you need it, Digital Marketing All-In-One For Dummies;

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Digital Marketing

Digital Marketing is designed as a textbook for management students specializing in marketing. The book discusses various digital media and;

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Market Entropy

insights on developing hybrid business models using both aggressive and defensive marketing strategies to manage market chaos and behavioral;

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