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in advertising, where men and women were, for a long period of time, depicted in more traditional roles. This book extends the research on gender;
Vergelijkbare producten zoals Current Research on Gender Issues in Advertising
appeals, its use in digital advertising, and issues related to gender and cross-cultural applicability. Special emphasis is placed on defining;
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Advertising, Gender and Society explores contemporary social-psychological theory and original research that examines the portrayal;
Vergelijkbare producten zoals Advertising, Gender and Society
Advertising, Gender and Society explores contemporary social-psychological theory and original research that examines the portrayal;
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question Does advertising improve society? this volume explores the impact and issues of advertising and questions its social responsibility;
Vergelijkbare producten zoals Social Issues of Advertising
Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising;
Vergelijkbare producten zoals Sex in Advertising
Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising;
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Digital Advertising offers a detailed and current overview of the field that draws on current research and practice by introducing key;
Vergelijkbare producten zoals Digital Advertising
Digital Advertising offers a detailed and current overview of the field that draws on current research and practice by introducing key;
Vergelijkbare producten zoals Digital Advertising
This cutting edge, innovative volume offers the best of current scholarship on feminist perspectives in marketing. Through many exciting;
Vergelijkbare producten zoals Marketing and Feminism
This cutting edge, innovative volume offers the best of current scholarship on feminist perspectives in marketing. Through many exciting;
Vergelijkbare producten zoals Marketing and Feminism
Advertising and Violence identifies and analyzes the important issues related to violence in advertising and its overall effects on society;
Vergelijkbare producten zoals Advertising and Violence
Advertising and Violence identifies and analyzes the important issues related to violence in advertising and its overall effects on society;
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of practitioners and gender role. Country chapters summarize research on issues including political and electoral systems; history of ads; the content;
Vergelijkbare producten zoals Routledge Handbook of Political Advertising
of practitioners and gender role. Country chapters summarize research on issues including political and electoral systems; history of ads; the content;
Vergelijkbare producten zoals Routledge Handbook of Political Advertising
-scientific research. For the first time, the problem is analysed thoroughly in its legal dimensions. Based on social-scientific research and a;
Vergelijkbare producten zoals Geschlechtsdiskriminierende Wirtschaftswerbung
importance lies in it's skilful synthesis of detailed ethnographic research and social theory. This is a genuinely innovative book which reopens;
Vergelijkbare producten zoals Advertising Cultures
importance lies in it's skilful synthesis of detailed ethnographic research and social theory. This is a genuinely innovative book which reopens;
Vergelijkbare producten zoals Advertising Cultures
of political advertising, thus offering students, scholars, and practitioners evidence-based research on all aspects of campaign and candidate outreach;
Vergelijkbare producten zoals Political Advertising in the United States
of political advertising, thus offering students, scholars, and practitioners evidence-based research on all aspects of campaign and candidate outreach;
Vergelijkbare producten zoals Political Advertising in the United States
research, culture and its impact on advertising effectiveness, online media strategy in global advertising, methodological issues in international;
Vergelijkbare producten zoals Handbook of Research on International Advertising
research, culture and its impact on advertising effectiveness, online media strategy in global advertising, methodological issues in international;
Vergelijkbare producten zoals Handbook of Research on International Advertising
, questions exist about both the effectiveness of marketing to children as well as the impact this advertising has on the children themselves. Current;
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racist industries. This edited volume of original unpublished chapters is the first ever to offer explicitly feminist views on advertising;
Vergelijkbare producten zoals Feminists, Feminisms, and Advertising
at Indian ads across various brand categories with a gender lens based on societal and sociological perspectives, The Beauty Paradigm: Gender;
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many social issues addressed include advertising and gender stereotyping, advertising to vulnerable audiences, and the distribution of wealth;
Vergelijkbare producten zoals Advertising, Society and Consumer Culture
many social issues addressed include advertising and gender stereotyping, advertising to vulnerable audiences, and the distribution of wealth;
Vergelijkbare producten zoals Advertising, Society, and Consumer Culture
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