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The Brand Building Playbook

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Touch Building Your Brand in The

customers into brand advocates who are telling your story? Brand consultant and university lecturer Joerg Dietzel writes the playbook for creating;

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Clothing Brand Playbook: How to Start and Grow Your Own Clothing Brand

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Brand Yourself

brand, from brand strategy to picking out fonts, building your personal brand and affordable creative tips to make an impact with your business;

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Building Brand Value the Playboy Way

market and jaded consumers. It's the story of brand building, brand value, brand longevity and the ultimate brand champion.;

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YouTube Playbook 2020 The Practical Guide to Rapidly Growing Your YouTube Channel, Building Your Loyal Tribe, and Monetising Your Following ithout Selling Your Soul

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Building the Brand-Driven Business

reinforce its brand promise or totally denigrate it." In Building the Brand Driven Business, authors Scott M. Davis and Michael Dunn two of the;

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Technology-As-A-Service Playbook

about building recurring revenue, it’s about building PROFITABLE recurring revenue. Technology-as-a-Service Playbook is the road map to the next;

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Building Brand Experiences

structured around The Brand Experience Blueprint, Building Brand Experiences provides a step-by-step guide to the process of building effective brand;

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Chasing Digital

Learn how to succeed in the digital economy The paradigms of big business have changed. Business models that were once;

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How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding

identity to the level of an attractive brand. Building a country brand is an investment, with strong positive returns. This book will guide you;

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Strategic Brand Management, 3rd Edition

Strategic Brand Management (3rd Edition) lays out a systematic approach to understanding the key principles of building enduring brands and;

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Strategic Brand Management, 3rd Edition

Strategic Brand Management (3rd Edition) lays out a systematic approach to understanding the key principles of building enduring brands and;

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The Community Manager's Playbook

communities should be at the top of every company's priority list, all too often it falls by the wayside. That's why brand strategy expert and digital;

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The Direct to Consumer Playbook

Build your DTC brand by learning from the best. As consumer buying habits continue to shift, more and more brands are turning their;

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Building Brand Authenticity: 7 Habits of Iconic Brands

The projection of authenticity is one of the key pillars of marketing. Research reveals that consumers seek authenticity through the brands;

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Building Brand Trust

Building Brand Trust is een boek van Josh Mcqueen;

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You Are the Brand, Stupid!

Discover the Insider's Secrets to Boosting Sales, Brand Awareness, and Credibility by Becoming a Sought-After Industry Expert Forget;

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Value Creation

A company's most important asset is its brands, but efforts to measure the return on the investments made in brand building have been;

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Strategic Brand Management for B2B Markets: A Road Map for Organizational Transformation

This book uncovers the hidden power of brand and brand building for B2B marketers;

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Fostering Brand Community Through Social Media

This book focuses on building and maintaining brand community in the emerging, dynamic space of social media. A theoretical model;

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Brand Challenge The

branding process. Edited by leading brand analyst Kartikeya Kompella, The Brand Challenge explains the nuances of building brands in different;

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Building Strong Brands

Using real brand-building cases, this book describes how, in creating a brand's identity, a manager must look beyond a product's physical;

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The Reputation Playbook

direction to your team in the area of reputation building, but aren't sure what to demand or what questions to ask. If so, then the Reputation;

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Building Distinctive Brand Assets

. The first section is focuses on strategy, and covers how Distinctive Assets are created and their role in a broader brand equity building. The;

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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition

Brand Management: Building, Measuring, and Managing Brand Equity looks at branding from the perspective of the consumer, and provides a;

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The Online Entrepreneur's Playbook

to Increase Brand RecognitionBuilding and Sustaining a Customer BaseTurning Potential Customers into Brand AdvocatesAnd so;

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