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Sponsorship Evaluation

sponsee in effectively evaluating a sponsorship and focuses on the evaluation of the sponsorship contract in both its explicit and implicit forms;

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Sponsorship

, planning, implementation and evaluation of strategies for sport, arts, music and community sponsorship, and from two perspectives: For rights;

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Sponsorship in Marketing

influencers in sponsorship, an introduction to the impact of streaming on sponsoring, and entirely new thinking on sponsorship returns and evaluation;

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Sponsorship in Marketing

sponsorship returns and evaluation. No other book provides such a comprehensive, evidence-based introduction to sponsorship, demonstrating how;

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Sponsorship in Marketing

sponsorship portfolios measurement and evaluation ambush marketing managing relationships internal audiences public policy and legal issues Every;

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Event Sponsorship and Fundraising

Securing sponsorship and other sources of funding for events is becoming increasingly competitive, making differentiation and delivery;

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Event Sponsorship

deals with irresistible ROIs Event Sponsorship provides step-by-step guidelines for attracting, signing, and keeping sponsorship for any event;

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Sponsorship Handbook

The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those;

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The Game Plan of Successful Career Sponsorship

The career sponsorship relationship is a reciprocal and mutually beneficial relationship from which both the sponsor and sponsee can;

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Why do drinks companies sponsor sports events?

The purpose of this study is to examine the area of sponsorship, the background to sponsorship, its growth and expansion and its;

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Routledge Handbook of Sports Sponsorship

The Routledge Handbook of Sports Sponsorship provides a comprehensive guide to the successful management of sport sponsorship. From the;

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Routledge Handbook of Sports Sponsorship

The Routledge Handbook of Sports Sponsorship provides a comprehensive guide to the successful management of sport sponsorship. From the;

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Improving the Performance of Sponsorship

Without a doubt, sponsorship is one of the most powerful promotional tools we have in the business of brand creation, brand recognition;

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Improving the Performance of Sponsorship

Without a doubt, sponsorship is one of the most powerful promotional tools we have in the business of brand creation, brand recognition;

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Event Sponsorship

This introduction to Event Sponsorship provides students with an essential understanding of the important role of sponsorship in an event;

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Event Sponsorship

This introduction to Event Sponsorship provides students with an essential understanding of the important role of sponsorship in an event;

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Developing Successful Sport Sponsorship Plans

Spending on sport sponsorship was projected to achieve 8.7 billion dollars in the first year of the new millennium, up over 14 percent;

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The Sponsorship Seeker's Toolkit, Fourth Edition

THE BIBLE OF SPONSORSHIP --UPDATED WITH NEW SOCIAL MEDIA AND OTHER DIGITAL STRATEGIESThe Sponsorship Seeker's Toolkit, fourth edition;

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Milk Shows Recordings From the Mid 60's With the Sponsorship RECORDINGS FROM THE MID 60'S WITH THE SPONSORSHIP. BOBBY DARIN, CD

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Performance Evaluation and Benchmarking: Traditional to Big Data to Internet of Things

achieving this objective is the sponsorship of the Technology Conference on Performance Evaluation and Benchmarking (TPCTC).;

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Situational Sponsorship of Projects and Programs

Situational Sponsorship of Projects and Programs: An Empirical Review is a collection of academic studies related to the formal and;

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Corporate Sponsorship of Small-Scale Sport Tourism Events

, particularly in regional communities where tourism is a key driver of the local economy. In many instances, corporate sponsorship revenue provided by;

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Change a Life, Change your Own

Change a Life, Change Your Own is a long-overdue adult discussion about how child sponsorship, a spectacularly successful fundraising tool;

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Sport Sponsorship in B2B Organisations

Revision with unchanged content. This study examines the impact of sport sponsorship on consumer perception and the way in which it impacts;

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Improving Executive Sponsorship of Projects

explaining why and how to establish a program to improve executive sponsorship strategically across an organization. From a tactical perspective, the;

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Sport Sponsorship

During the last two decades the importance of sponsorships in general and of sport sponsorships in particular as means of marketing;

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Sponsorship Strategy

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