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Situational Sponsorship of Projects and Programs

Situational Sponsorship of Projects and Programs: An Empirical Review is a collection of academic studies related to the formal and;

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Putting Theory to Work

Situational crime prevention and problem-oriented policing (POP) have made rapid progress during the past two decades. But these two;

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Improving Executive Sponsorship of Projects

explaining why and how to establish a program to improve executive sponsorship strategically across an organization. From a tactical perspective, the;

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Developing Successful Sport Sponsorship Plans

sponsorship packages, sport activities and corporations can create symbiotic relationships that are greater than the sum of the separate entities;

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Situational Analysis

relationality (situational maps, social world/arena maps, and positional maps), the kinds of analytic work they accomplish, and how to write up the;

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Project Sponsorship

that lie at the heart of effective sponsorship. The sponsor acts as a lynch-pin between the Board and the Project Manager, communicating and;

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Project Sponsorship

that lie at the heart of effective sponsorship. The sponsor acts as a lynch-pin between the Board and the Project Manager, communicating and;

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Firm-Sponsored Developers in Open Source Software Projects

and includes firm-sponsorship as moderator into the models. As a result of this research, it can be noted that the proven relationship between;

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Situational Project Management

is still in common use, and this approach has proven to lead to project failure. Flexibility, situational intelligence, and creativity are;

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Sports Marketing

Instructs the reader on how to identify and research sports markets, analyze and interpret data, and design a plan for exploiting relevant;

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The Game Plan of Successful Career Sponsorship

The career sponsorship relationship is a reciprocal and mutually beneficial relationship from which both the sponsor and sponsee can;

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Why do drinks companies sponsor sports events?

The purpose of this study is to examine the area of sponsorship, the background to sponsorship, its growth and expansion and its;

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Routledge Handbook of Sports Sponsorship

, copyright and contracts in print, television and radio sponsorship, illustrated with a wealth of case studies. Includes: * Sports marketing and;

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Routledge Handbook of Sports Sponsorship

, copyright and contracts in print, television and radio sponsorship, illustrated with a wealth of case studies. Includes: * Sports marketing and;

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Managing Complex Projects and Programs

observe that their organizations struggle to manage complex strategic initiatives. Managing Complex Projects and Programs examines why and offers;

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Sponsorship Handbook

The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those;

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Sponsorship

use sponsorship widely and arguably more successfully than any other communications tool to achieve competitive advantage whilst events of all;

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The Project Book

many projects fall short of expectations because of poor project management and/or poor project sponsorship. In The Project Book, author and 20;

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Sponsorship in Marketing

Sponsorship of sports, arts or events can be a powerful form of marketing communication for businesses and organizations. This new edition;

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Sponsorship in Marketing

Sponsorship of sports, arts or events can be a powerful form of marketing communication for businesses and organizations. This new edition;

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Managing Transformation Projects

associated with transformation. These include value management, sponsorship, governance, partnerships, opportunity management, project culture and;

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Improving the Performance of Sponsorship

. Considering sponsorship is a $50 billion a year market--and growing--marketers and students of business ignore its potential at the risk of missing;

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Improving the Performance of Sponsorship

. Considering sponsorship is a $50 billion a year market--and growing--marketers and students of business ignore its potential at the risk of missing;

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Challenges and Best Practices of Managing Government Projects and Programs

Challenges and Best Practices of Managing Government Projects and Programs provides a crucial foundation for practitioners, researchers;

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Effective Project and Change Sponsorship

Effective Project and Change Sponsorship addresses the challenges that organizations face surrounding the sponsorship of projects and;

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Event Sponsorship

of the origins of sponsorship and then considers all important elements of Events sponsorship management. It considers what sponsorship is, its;

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Event Sponsorship

of the origins of sponsorship and then considers all important elements of Events sponsorship management. It considers what sponsorship is, its;

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