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Marketing the e-Business

Since the much-hyped dot.com crash, treading the e-business path can be daunting. In these increasingly uncertain and cynical times, this;

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Marketing the e-Business

Since the much-hyped dot.com crash, treading the e-business path can be daunting. In these increasingly uncertain and cynical times, this;

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Business Marketing

Business Marketing, 3e by Bingham, Gomes, and Knowles provides students with the practical foundation they will need to become successful;

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Business Marketing

Business Marketing, 3e by Bingham, Gomes, and Knowles provides students with the practical foundation they will need to become successful;

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E-Marketing

For undergraduate courses in Internet marketing, e-commerce, e-business, and digital and electronic marketing. This book discusses the;

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E-Business im Marketing-Controlling

E-Business im Marketing-Controlling is een boek van Anika Magenheim;

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Marketing the e-Business

, process and structure. Fully updated to reflect the latest developments in e-marketing, Marketing the eBusiness, Second Edition unpicks the;

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Marketing the e-Business

, process and structure. Fully updated to reflect the latest developments in e-marketing, Marketing the eBusiness, Second Edition unpicks the;

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Business Marketing Management

chapter on the role of e-commerce in business-to-business marketing.;

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International E-Business Marketing

environment into the global arena. The advent of the Internet has changed all that. International E-Business Marketing focuses on Global;

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Mastering e-Business

Mastering e-business is a solid introduction to the development, positioning and strategic viability of e-business within contemporary;

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Strategic Electronic Marketing

Strategic Electronic Marketing takes a systems and relationships approach to exploring e-business marketing. This text addresses the basic;

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Planning Your Internet Marketing Strategy

back to a lack of know- ledge about the Internet's full potential as a marketing and sales tool. With the help of case studies of outstanding e;

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Managing Business Marketing & Sales

This book offers valuable perspectives on the current state of marketing concepts and techniques, plus managerial perspectives which also;

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Effective Promotional Planning for E-Business

planning and implementation for e-businesses. Using a range of case studies from around the world, the book illustrates current practice;

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E-business : de hype voorbij marketing wijzer

E-Business: De Hype Voorbij 1e druk is een boek van E. Schaepman uitgegeven bij Samsom. ISBN 9789014066097 E-Business: De Hype;

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E-Marketing

Fast track route to mastering all aspects of e-marketing Covers all the key techniques for successful e-marketing, from affiliation;

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Contemporary Marketing Mix for the Digital Era

Internet by the target markets all marketers need to include the Internet in their marketing plan. Dr. Nik Tehrani explains the importance of e;

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e-Marketing

Without a doubt, new technologies, and notably the Internet, have had a profound and lasting impact on the marketing function. A paradigm;

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e-Marketing

Without a doubt, new technologies, and notably the Internet, have had a profound and lasting impact on the marketing function. A paradigm;

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e-Business - A Jargon-Free Practical Guide

'e-Business: a jargon-free practical guide' presents a clear, second-generation account of how your business can harness the latest;

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Internet Marketing

pricing and e-commerce; advertising on the web; electronic ethics; on-line privacy; and rules for this new marketing practice.;

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International Marketing

Exploring the inter-relatedness of the key components that impact any international marketing venture - markets, the 4P's, culture;

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International Marketing

Exploring the inter-relatedness of the key components that impact any international marketing venture - markets, the 4P's, culture;

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Internet Marketing and e-Commerce, International Edition

INTERNET MARKETING & E-COMMERCE, continues where the previous edition left off: emphasizing rigor instead of hype, illustrating leading;

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Internet Marketing

become one of the fastest growing space to do business. E-commerce sector is growing rapidly every year. Therefore, Internet marketing;

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Small Business Marketing Management

appropriated marketing strategies can be used to enhance small business performance. This brand new text also considers the impact os e-commerce and;

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