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'Effective Promotional Planning for e-Business' is an introductory text for those who need to gain a practical insight into promotional;
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This is a compendium of simple promotional ideas designed to help small and very small companies to create awareness of themselves and;
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This is a compendium of simple promotional ideas designed to help small and very small companies to create awareness of themselves and;
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Planning Unit 9: Marketing Strategy Unit 10: Promotional Activities Unit 11: The Marketing Environment Unit 12: Managing People Unit 13;
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of recommendation, and sales promotional letters of the type used by direct marketers. This book also features examples of different letter formatting;
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A top international authority on Web marketing and e-commerce provides a sure-fire formula for developing a winning e-commerce marketing;
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challenges of e-marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study;
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challenges of e-marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study;
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. While substantial attention is given to the planning and development of e-business applications, the efficiency and effectiveness of e-business;
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handbook for self-learning. It also provides insight for research into promotional and advertising translation. This second, updated edition offers;
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handbook for self-learning. It also provides insight for research into promotional and advertising translation. This second, updated edition offers;
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The essential guide to e-business security for managers and IT professionals Securing E-Business Systems provides business managers and;
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for each chapter with answers. This edition of the Marketing Planning Guide contains clear tables and diagrams, is fully referenced, and;
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Family business planning has traditionally centered on two issues - estate planning and succession. These goals are far too limited for;
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This book presents effective planning business strategies and related budgeting concepts and those activities necessary for the successful;
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Planning for E-Business Success shows you how to do it - and do it right - from beginning to end. The only thing worse than no e-business presence;
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focuses on developing the branded destination with special emphasis on promotional planning. In addition, it contains numerous international;
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-business.The must-have volume will be a good reference text for professionals and organizations who are updating their e-business knowledge/skills and;
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Provides clear, concise instruction on every form of business writing, from traditional business letters to e-mail and other electronic;
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, classes, conferences - is one of the fastest growing industries in the country and, for many, extremely profitable. Now, Howard Shenson shares;
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If youve ever thought about succession planning and avoided it because it seemed too complex and daunting, this book is for you. If youre a;
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and improves their business segmentation planning and execution. What they need is a handbook for improving their organization's performance;
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and improves their business segmentation planning and execution. What they need is a handbook for improving their organization's performance;
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helpful when preparing for exams, doing homework and will remain a lasting reference source for students, teachers, and professionals. Marketing;
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readerships and to meet specific objectives. The book also provides a concise guide to the business planning process itself. It helps focus attention;
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