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Marketing-Lexikon. Marketing Dictionary

Das vorliegende Lexikon, das zugleich ein Worterbuch ist, bietet den Lesern ein grundliche, gut verstandliche, prazise und informative;

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Gabler Lexikon Marketing

In mehr als 4.200 Stichwortern bietet Ihnen das Gabler Lexikon Marketing einen breiten Uberblick uber den State-of-the-Art des gesamten;

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Online Marketing Lexikon

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The CIM Marketing Dictionary

The CIM Marketing Dictionary the 5th edition of the best-selling Dictionary of Marketing now contains over 3,000 terms. This greatly;

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The CIM Marketing Dictionary

The CIM Marketing Dictionary the 5th edition of the best-selling Dictionary of Marketing now contains over 3,000 terms. This greatly;

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Lexikon Kennzahlen für Marketing und Vertrieb

rechtzeitig reagieren koennen. Die Unternehmenssteuerung anhand von Kennzahlen ist hierfur ein wesentliches Instrument. Das Lexikon prasentiert;

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Betriebswirtschaft Und Sekretariat

- Rechtsformen - Rechnungswesen - Controlling - Organisation - Führung - Lexikon;

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Dictionary of Marketing Communications

Students of marketing must sort their way through a plethora of concepts, terms and jargon. Norm Govoni's Dictionary is the answer. Compact;

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Dictionary of Marketing and Advertising

The third edition of the much acclaimed Macmillan Dictionary of Marketing and Advertising , is the definitive resource for all those who;

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Management and Marketing - With Mini - Dictionary of 1000 Common Terms

In over 70 units Management and Marketing teaches the essential language and terminology in each o;...

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A Dictionary of Marketing

A Dictionary of Marketing is an accessible and wide-ranging A-Z, providing over 2,500 entries on topics spanning terms for traditional;

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Dictionary of Advertising and Marketing Concepts

From AdBusters to viral marketing, this brief dictionary of ideas and concepts contains over 100 extended, illuminating entries to bring;

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Dictionary of Advertising and Marketing Concepts

From AdBusters to viral marketing, this brief dictionary of ideas and concepts contains over 100 extended, illuminating entries to bring;

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Management and Marketing / Management und Marketing

dictionary. On over 850 pages, the English-German volume lists more than 10,000 entries, including all key terms of management and marketing, and;

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Lexikon des Internationalen HandelsDictionary of International Trade

Lexikon Des Internationalen Handels - Dictionary of International Trade is een boek van Gerd W Goede;

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Macmillan Dictionary of Retailing

Collates and defines terms emanating from the Department of Retail Marketing at Manchester Polytechn;...

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Management und Marketing Dictionary. Englisch - Deutsch/Deutsch - Englisch

Die Neuauflage ist vollständig überarbeitet und enthält mehr als 26 000 Stichwörter.Das Management & Marketing Dictionary ist;

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Dictionary of Pharmaceutical Medicine

This dictionary contains various terms typically used in pharmaceutical medicine. The 2nd edition reflects the increasing importance;

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The Blackwell Encyclopedia of Management and Encyclopedic Dictionaries

The Dictionary has been carefully designed to give both the expert and the newcomer overviews and succinct presentations of the most;

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Services Marketing

Services Marketing offers key insights into the marketing of services today. It provides a comprehen;...

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Services Marketing

The fundamentals of services marketing presented in a strategic marketing framework. Organized aroun;...

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Tecnicas de Marketing/ Marketing Techniques

Tecnicas de Marketing/ Marketing Techniques;...

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Marketing Accountability

No CEO or CFO wants to hear that their marketing investment was a gamble, and greater accountability;...

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Ultimate Marketing Secrets

Ultimate Marketing Secrets: Social Media Marketing was written to make social media marketing access;...

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Principles of Marketing

This is the second edition of Randall's concise introductory text for general marketing courses, com;...

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Principles of Marketing

This is the second edition of Randall's concise introductory text for general marketing courses, com;...

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Historical Research in Marketing Management

This collection of articles deal with marketing history and the history of marketing thought, placin;...

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