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Impact of Marketing Strategies

collection of data while secondary data were drawn from textbooks, journals and the internet. T-test and Pearson's Product Moment Correlation were;

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Retail Marketing

moment kunt gebruiken. Dit handige pocketboekje bevat ruim 800 actuele retail marketing begrippen.;

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Marketing in the Moment

Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web;

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Celebrating America's Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?

, information and entertainment, everyone is exposed to messages from the moment they awake until the minute they drift off to sleep. America spends the;

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Marketing to the Entitled Consumer

results at the exact moment they're needed. But the seemingly never-ending stream of advertisements and inbox clutter makes many resent everything;

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Dimensions of Advertising Theory and Practice in Africa

collection of its kind, the book marks an important moment in the study of marketing communication in Africa. It will be an essential text for years;

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Context Marketing Revolution

seek in the moment Permissioned: Giving people what they've asked for, on their terms Personal: Going beyond how personal it is to how;

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Event/Eventmanagement - Kulturevent

: Deutsch, Abstract: Das Event-Marketing hat sich in den neunziger Jahren zu einem popularen Modebegriff entwickelt und bewegt sich im Moment;

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Social Media and Integrated Marketing Communication

Social Media and Integrated Marketing Communication: A Rhetorical Approach explores social media in the areas of corporate identity, brand;

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Marketing fundamentals

- Based on the popular Grondslagen van de Marketing; - Relevant digital marketing topics are included - European perspective embedded in a;

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Hospitality and Tourism Marketing

Hospitality and Tourism Marketing explains the readers the process of marketing in the hospitality and tourism industry. It talks about the;

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Services Marketing

The fundamentals of services marketing presented in a strategic marketing framework. Organized around a strategic marketing framework;

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Bescherming tegen ambush marketing

of de Nederlandse wet- en regelgeving op het moment van schrijven voldoende bescherming biedt tegen ambushmarketing in overeenstemming;

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Moment of Truth

The authors argue that a paradigm shift is needed with regard to brand management. Many companies and organizations have seen brand;

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Modern Attitudes in Marketing

The marketing arena fertile ground for the study, as characterized by his dynamism, the show permanently and continuously many of the ideas;

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Services Marketing

Services Marketing offers key insights into the marketing of services today. It provides a comprehensive analysis of the development;

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You Sold What to Whom?

product for that moment are brought together. The conception, the development, the maturity, the joy and the fulfillment of making a SALE. As a;

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The Marketing Environment (RLE Marketing)

This comprehensive work, covering a wide spectrum of the marketing environment, provides a fundamental basis to marketing geography for;

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Historical Research in Marketing Management

This collection of articles deal with marketing history and the history of marketing thought, placing these subjects within a marketing;

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Historical Research in Marketing Management

This collection of articles deal with marketing history and the history of marketing thought, placing these subjects within a marketing;

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Digital marketing fundamentals

- First fully-fledged textbook on digital marketing that covers the entire marketing process; - with contributions from more than 20 online;

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Marketing Planning for Services

Marketing Planning for Services is the answer to the challenge of creating marketing plans that produce significantly improved bottom-line;

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Marketing Planning for Services

Marketing Planning for Services is the answer to the challenge of creating marketing plans that produce significantly improved bottom-line;

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Expanding Disciplinary Space

Expanding disciplinary Space: On the Potential of Critical Marketing provides an introduction to the major perspectives in critical;

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Social Media and Integrated Marketing Communication

social media in the areas of corporate identity, brand narratives, and crisis response from a rhetorical perspective. Key ideas in this text are;

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Services Marketing Global Ed 7th

For undergraduate courses in Service Marketing This title is a Pearson Global Edition. The Editorial team at Pearson has;

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The Routledge Companion to Nonprofit Marketing

This timely collection of cutting-edge articles offers a complete overview of marketing in the nonprofit sector. Written by a leading team;

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