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Advertising, Culture & the Law

, Culture and the Law critically explores legal concepts of the power of advertising in the light of these recent developments in cultural theory;

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Asylum Law and Practice

This invaluable guide focuses specifically on advertising law and the myriad rules controlling the advertising industry. It covers all;

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Advertising & Marketing Law

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Geschlechtsdiskriminierende Wirtschaftswerbung

critical analysis of the efficiency of the German Advertising Standards Authority the examination of the German constitutional law reveals in which;

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Advertising and Public Relations Law

Responding to the interest in law courses for those involved in advertising and public relations, this book aims to show the issues that;

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Ad Law

Ensuring marketers and advertisers are aware of the laws and regulations of advertising is now more important than ever. If a campaign;

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Law for Advertising, Broadcasting, Journalism, and Public Relations

This exceptional new text offers an up-to-date and integrated approach to communication law. Written by two practicing attorneys with;

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Law for Advertising, Broadcasting, Journalism, And Public Relations

This exceptional new text offers an up-to-date and integrated approach to communication law. Written by two practicing attorneys with;

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The Tangled Web They Weave

serve its audience. The author discusses the tools of the advertising trade, and what the law will and will not allow, in his analysis of what's;

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Marketing for Attorneys and Law Firms

Marketing for Attorneys and Law Firms presents timely topics which are well-researched and written by a fine array of authors from around;

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Marketing for Attorneys and Law Firms

Marketing for Attorneys and Law Firms presents timely topics which are well-researched and written by a fine array of authors from around;

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Law and Risk

This book looks at law and risk in a variety of contexts andprovides insight into how courts use and interpret risk and how the;

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Law & Advertising

In this lively, entertaining, and informative book, Dean K. Fueroghne guides readers through the complex laws governing the creation;

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Law of Comparative Advertising

This book consists of a careful analysis of the comparative advertising directive,giving background ;...

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The Facebook Effect for Lawyers

Using Facebook To Acquire More Clients For Your Firm In most law firms, advertising dollars are squandered on antiquated;

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Marketing the Legal Mind

Supported by more than one hundred candid interviews with top law partners across the United States, this best-selling law practice;

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Intellectual Property and Unfair Competition in a Nutshell

This guide offers a broad summary of the law of intellectual property (patents, copyrights trademarks, trade secrets, and a variety;

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Deceptive Advertising

discussions regarding the intersection of law and behavioral science and its application to deceptive advertising. In so doing, it offers a solid;

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Practical Guide to Comparative Advertising

. This handbook covers the corporate culture and strategic goals that encourage comparative advertising, laws and regulations, standards for;

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Persuasive Advertising for Entrepreneurs and Small Business Owners

--television, print, direct mail, radio, transit, and public relations, representing construction, law, medicine, publishing, retail businesses;

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Scientific Advertising - Masters of Marketing Secrets

established. We know what is most effective, and we act on basic law. Advertising, once a gamble, has thus become, under able direction, one of the;

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Scientific Advertising

established. We know what is most effective, and we act on basic law. Advertising, once a gamble, has thus become, under able direction, one of the;

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Trade Marks Law

This second edition of Trade Marks Law provides a comprehensive examination of the law in Ireland, including analysis of all significant;

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Communication Law

media? How can society protect itself from deceptive advertising? First Amendment questions like these are the focus of Communication Law. This;

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The Cambridge Handbook of International and Comparative Trademark Law

an increasingly important framework of multilateral treaties. Trademark law therefore demands that practitioners, policy-makers and academics;

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Advertising Theory

Advertising Theory provides detailed and current explorations of key theories in the advertising dis;...

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Profit over Privacy

law. A fascinating prehistory of internet advertising giants like Google and Facebook, Profit over Privacy argues that the internet did not;

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