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Advertising and Public Relations Law

Responding to the interest in law courses for those involved in advertising and public relations, this book aims to show the issues that;

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Law for Advertising, Broadcasting, Journalism, and Public Relations

extensive experience teaching the communication law course, Law for Advertising, Broadcasting, Journalism, and Public Relations covers the areas;

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Law for Advertising, Broadcasting, Journalism, And Public Relations

extensive experience teaching the communication law course, Law for Advertising, Broadcasting, Journalism, and Public Relations covers the areas;

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Advertising and Public Relations Research

Designed to serve as a comprehensive, primary text for research methods courses in advertising and/or public relations programs, this book;

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Advertising and Public Relations Research

Designed to serve as a comprehensive, primary text for research methods courses in advertising and/or public relations programs, this book;

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The Power of Public Relations

relationships with the media, advertising, marketing, law, and business management. He also discusses public relations as an important corporate;

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Career Opportunities in Advertising and Public Relations

Career Opportunities in Advertising and Public Relations, Fourth Edition profiles more than 80 jobs. Each entry provides detailed;

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The Mulligan Guide to Sports Journalism Careers

Looks at sportswriting and editing, investigative sports reporting, sports media relations, sports advertising, marketing, public relations;

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Research Methods and Techniques in Public Relations and Advertising

The authors in this volume present a new point of view related to research methods and techniques in public relations and advertising. The;

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Public Relations Writing

This text equips students with the essential skills for developing and writing public relations materials, covering all areas of public;

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Propaganda and Public Relations in Military Recruitment

This book represents the first international investigation of military recruitment advertising, public relations and propaganda. Comprised;

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Deconstructing Public Relations

This volume provides a critical look at public relations practice, utilizing case studies from public relations, advertising, and marketing;

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Deconstructing Public Relations

This volume provides a critical look at public relations practice, utilizing case studies from public relations, advertising, and marketing;

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Plunkett's Advertising & Branding Industry Almanac 2021

advertising on radio and television to direct mail, from online advertising to branding, public relations and paid search inclusion. Analysis includes;

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Political Propaganda, Advertising, and Public Relations

implemented. The factors that take part in the determination of public opinion must be explored further. Political Propaganda, Advertising, and;

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Political Propaganda, Advertising, and Public Relations

implemented. The factors that take part in the determination of public opinion must be explored further. Political Propaganda, Advertising, and;

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The Fundamentals of Public Relations

The Fundamentals of Public Relations: What it is and How to Do it Well provides students with a comprehensive understanding of the;

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Predatory Marketing

Explores the buying habits of the American consumer while offering advertising, public relations, customer service, and strategic planning;

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Strategic Communications in Russia

This book serves as a reader exploring the scholarly inquiry, professional education and practice of Russian public relations and;

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Persuasive Advertising for Entrepreneurs and Small Business Owners

--television, print, direct mail, radio, transit, and public relations, representing construction, law, medicine, publishing, retail businesses;

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Fundamentals of Public Relations and Marketing Communications in Canada

Experts in public relations, marketing, and communications have created the most comprehensive textbook specifically for Canadian students;

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Strategic Public Relations

practitioners, Strategic Public Relations also serves students and young executives, covering such topics as: corporate goals and strategies;

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Public Relations

Public Relations: A Guide to Strategic Communication provides students with a comprehensive and modern look into the world of public;

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Campaign Strategies and Message Design

Moffitt provides the strategies, decision-making approaches, and the message composition techniques needed to conduct successful public;

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Social Media And Strategic Communications

implementation of social media in both advertising and public relations.;

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Fundamentals Of Advertising

of advertising and its associated promotional areas, including public relations, sales promotion and sponsorship. The authors use a wide range;

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Fundamentals of Advertising

of advertising and its associated promotional areas, including public relations, sales promotion and sponsorship. The authors use a wide range;

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