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Quality from Customer Needs to Customer Satisfaction

Divided into five parts, this book describes the quality concept and the history of the quality movement. Illustrating the relation between;

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Quality from Customer Needs to Customer Satisfaction

Divided into five parts, this book describes the quality concept and the history of the quality movement. Illustrating the relation between;

Vergelijkbare producten zoals Quality from Customer Needs to Customer Satisfaction

Total Customer Value Management

(Total CVM). Total CVM teaches how to align the entire company to the Customer. Business strategy flows from the Customer strategy, and the;

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Customer Relationship Marketing

'Put this on your bookshelf and in your classroom! This is a comprehensive guide to understanding and managing customer relationships from;

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Customer Relationship Marketing

'Put this on your bookshelf and in your classroom! This is a comprehensive guide to understanding and managing customer relationships from;

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Statistical Methods in Customer Relationship Management

guiding concept for profitable customer management. To understand and explore the functioning of CRM models, this book traces the management;

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Speaking Frankly About Customer Relationship Management

Is Customer Relationship Management (CRM) an obsolete concept? As technology and cultural changes continue to influence our customer;

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Customer Contact Management

commercial and service sectors. The textbook presents the basic principles of CCM, its concept of the customer;

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Customer Relationship Management Systems Handbook

The concept of customer relationship management (CRM) has grown from the loosely defined methodology of using customer transactions for;

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The Customer Experience Model

For any company, defining the most efficient marketing concept to create a competitive customer experience (CX) is vital for sustained;

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Customer Loyalty Risk Measurement for Manufacturing Products

The primary agenda of this book is to introduce new measurement tools- Customer Loyalty Risk Measurement (CLRM), Customer Expectation(CEP;

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Customer Capitalism

generates growing customer value streams from ever--deepening and expanding relationships with individuals who lock--on to an organisation. These;

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Implementing SAP CRM

successful they will become. Customer Relationship Management (CRM) software systems are key tools for companies to manage the customer-facing;

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Profitable Customer Engagement

The concept of customer engagement has evolved as a powerful tool for building a profitable approach to customer management. Profitable;

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Implementing Sap® Crm

successful they will become. Customer Relationship Management (CRM) software systems are key tools for companies to manage the customer-facing;

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Debates in Marketing Orientation

reveal sources of managerial and cultural tension that can occur while trying to implement customer-oriented business processes at a marketing;

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Customer Relationship Management

Under the term Customer Relationship Management (CRM), companies such as SAP, Siebel Systems or E.piphany offer software solutions to;

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Shareholder Value

options. Within limits, the concept has an essential part to play in strategic management. However, the authors argue that it should not be the;

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Total Quality Service

then is TQS? In the simplest terms, it is the true commitment to operationalizing the concept of customer focus, establishing service;

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Capturing Customer Equity

One of the most important new concepts in marketing is customer equityhere's the essential information you need to create and manage it;

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Customer Service in Tourism and Hospitality

art of customer service. * Each chapter contains a 'Service Snapshot' - short, real-life cases to illustrate a particular concept or;

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From Concept to Customer

From Concept to Customer: Portfolio, Pipeline, and Strategic Project Management gives a broad, comprehensive perspective of project;

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Customer Lifetime Value

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively;

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Customer Lifetime Value

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively;

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Customer Lifetime Value

Get the competitive edge by effectively managing customer lifetime value The customer lifetime value (CLV) concept is extensively;

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Outside in

In offers a complete roadmap to attaining the experience advantage. It starts with the concept of the Customer Experience Ecosystem--proof that the;

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Customize the Brand

This book explores the increasingly important topic of brand building within the one-to-one concept. It explains how to achieve what all;

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